How well does Tide Purclean work

Tide purclean™ performs as well as Tide Original liquid detergent regarding stain removal. When tested against the leading national plant-based detergents, Tide purclean™ outperforms them in stain removal. Tide purclean™ works in cold water, enabling you to make an even bigger impact with your laundry.


  • 1st plant-based laundry detergent* with the cleaning power of Tide purclean™
  • Tide lasts up to 2x longer* *vs. leading baking soda detergent based on large loads use instructions (175oz and smaller bottles)

(*75% plant-based)