Have peace of mind with Tide Free & Gentle High Efficiency Laundry Detergent that will keep your clothes brilliantly clean and your family's skin safe. Tide Free and Gentle is a powerful hypoallergenic laundry detergent that is free of dyes and perfumes. It removes more residue from dirt, food and stains than the leading Free detergent. It removes more residue from dirt, food and stains than the leading Free detergent.* Add Downy Free & Gentle liquid fabric softener and Bounce Free & Gentle dryer sheets to your laundry routine for a cleaner, softer, dermatologist recommended laundry experience that is safe on sensitive skin**.
*vs. leading national competitor Free detergent
**Based on multiple repeat insult and cumulative irritation patch tests performed on hundreds of patients with sensitive skin under dermatologist supervision.