Understanding High Efficiency

Get amazing results while saving water and electricity with Tide HE detergent. Tide’s HE detergents gets those tough stains out, even on a cool wash cycle. So, take your laundry care to the next level, and embrace Tide’s detergents, specially designed for a high-efficiency clean. With 6x the cleaning power in half the wash time, get the most out of your HE washer with Tide.

Using high efficiency washer

Get the New Standard for High Efficiency

What is a high efficiency washer

What is a High Efficiency Washer?

Why does high efficiency detergent matter

Why Does High Efficiency Detergent Matter?

How does HE Turbo work

How Does HE Turbo Work?

Frequently asked questions

Frequently Asked Questions