Product Detail

  • 10x cleaning power*.
  • Tide Plus Febreze Freshness helps fabrics stay fresh 3x longer vs. Tide Original.
  • Amazing Tide clean from Canada’s #1 detergent based on sales**.
  • #1 recommended by washing machine manufacturers***.
  • Part of the trusted Tide Plus Collection.

*Based on stain removal using one dose of base Tide vs. 10 doses of the leading bargain liquid detergent, base variant.
**Nielsen Syndicated Laundry Detergent Category – CAN National All Markets Unit Sales – Latest 52 w/e 12/31/16.
***Based on co-marketing agreements.

Dosage

Directions:
Measure with cap.

  • For Medium Loads, fill to bar 1.
  • For Large Loads, fill to bar 3.
  • For he Full Loads, fill to bar 5.

Add detergent, then add clothes.

Usage Instructions:
Follow care label instructions, then sort.
Test inside seam for colorfastness.

Dosing Directions

FAQ

Q: Is it OK to use HE laundry detergent in a regular washer?
A: You can use HE detergent in a regular washing machine, however, please be aware that HE detergent produces less suds. Tide HE versions have an HE label on the neck of the bottle.

Q: What is different about Tide Plus Febreze Freshness vs. Tide Original?
A: Tide Plus Febreze Freshness now gives you the same cleaning power you expect from Tide, but with an added freshness benefit. It offers 3x the freshness of Tide Original with a scent that lasts for up to 12 weeks.

Q: What is the ingredient that makes Tide Plus Febreze Freshness special?
A: Our Tide Plus Febreze Freshness formula now contains renewing scent technology that releases freshness as you move. This helps keep your fabrics smelling fresh for up to 3 weeks.

Q: Will Tide Plus Febreze Freshness clean as well as Tide Original?
A: Both products provide excellent cleaning and stain removal.

How it Works

Tide Plus Febreze Freshness contains new renewing scent technology which releases on motion. This provides bursts of freshness in your fabrics all day long.

Like most Tide detergents,Tide Plus Febreze Freshness contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in soils, loosening and removing them from fabrics. Detergents usually contain more than one type of surfactant to address the needs of removing certain types of soils and cleaning different types of fabrics.

Safety


Ensuring the safety of our Tide® line of fabric care products is a responsibility that P&G takes very seriously. Before any product can appear on store shelves, it must be demonstrated safe to use as intended. But that is only the beginning of our journey. The Earth's resources are limited and valuable, and we have an obligation to future generations to use these resources wisely.

Store Out of Reach of Children

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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3.95/5 (428)
73% Recommended

Reviews Text

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11/11/2020

Excellent

I've used it for years and is my go to. It smells wonderful as well.

Originally Posted On pgeveryday.ca

*Your Location
Wisconsin
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10/22/2020

Better before Febreze - too strong

I have always loved this for athletic clothes, especially as my daughters started to play more sports. It worked well on those fabrics that just seem to hold on to bad odors. However, the most recent version with Febreze has a scent that is just too strong, and causes a skin contact allergy for our family. Seems like it went overboard to be too much of a good thing. We do not have issues with any other Tide product. Disappointed that we are no longer able to use this, and searching for another solution.

Not Recommend Product

Originally Posted On tide.com

Tide

The Tide Team 10/23/2020

We never want to disappoint you and we hope you and your family are doing well! The safety of our consumers is incredibly important to us, and all of our detergents are thoroughly evaluated to be safe. Your loyalty means a lot, and we hate to hear this was your experience. We’re glad you took the time to share, and would love to know more. When you have a few minutes, please give us a call at (800) 879-8433.

*Your Location
Ohio
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10/15/2020

This is perfect!

This is the perfect product for our home. My Fiance gets really dirty building ambulances and I have tried numerous brands and products, now I finally have something that gets his clothes completely clean. Thank you Tide!

Recommend Product

Originally Posted On tide.com

*Your Location
Chucago
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10/02/2020

Smell is way too strong

I’m a huge fan of Tide products. I was very interested in purchasing something that tied in sports and eliminated odors. Nice idea. I can’t stand the smell of this product. It’s so pungent. I’ve washed multiple loads and I’m going to throw it out. I can’t stand being in clothes I’ve washed with this. I also reviewed the quality and value as mediocre and my responses were always changed to the best. Nice. I finally just submitted.

Not Recommend Product

Originally Posted On tide.com

Tide

The Tide Team 10/03/2020

Hi, Sporty. We're sorry you don't like the scent of the Tide PLUS Febreze Sport Odor Defense detergent. While we completely understand that scent and fragrance preferences and experiences are very subjective and personal, we'll make sure to forward your comments on to our teams. If you have any questions, or if we can help you further, please call us at (800) 879-8433.

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08/28/2020

Excellent

I use always Tide Liquid Laundry Detergent very satisfy with this product!

Originally Posted On pgeveryday.ca

*Your Location
Charlotte, NC
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08/22/2020

Bleach spots on my sheets

Used Tide products for decades! Then it started bleaching streaks on my bed sheets and clothing. I do NOT even have bleach in my house! It was the Tide Sport Odor defense that ruined my new sheets.

Not Recommend Product

Originally Posted On tide.com

Tide

The Tide Team 08/29/2020

We're very sorry you had this experience. When something happens in the laundry, it's natural to assume the detergent is to blame, but detergent rarely causes the problem. Even if you don't use bleach, other products in your home contain bleaching agents, such as Acne treatments containing benzoyl peroxide; Toothpastes that contain peroxide; Chemicals for swimming pools and hot tubs; Hair dyes containing peroxide; Scouring powders; Cleaning products; and Fluids for motor vehicles. Please give us a call at (800) 879-8433 so we can help you further with this.