Product Detail

  • 10x cleaning power*.
  • Tide Plus Febreze Freshness helps fabrics stay fresh 3x longer vs. Tide Original.
  • Amazing Tide clean from Canada’s #1 detergent based on sales**.
  • #1 recommended by washing machine manufacturers***.
  • Part of the trusted Tide Plus Collection.

*Based on stain removal using one dose of base Tide vs. 10 doses of the leading bargain liquid detergent, base variant.
**Nielsen Syndicated Laundry Detergent Category – CAN National All Markets Unit Sales – Latest 52 w/e 12/31/16.
***Based on co-marketing agreements.

Dosage

Directions:
Measure with cap.

  • For Medium Loads, fill to bar 1.
  • For Large Loads, fill to bar 3.
  • For he Full Loads, fill to bar 5.

Add detergent, then add clothes.

Usage Instructions:
Follow care label instructions, then sort.
Test inside seam for colorfastness.

Dosing Directions

FAQ

Q: Is it OK to use HE laundry detergent in a regular washer?
A: You can use HE detergent in a regular washing machine, however, please be aware that HE detergent produces less suds. Tide HE versions have an HE label on the neck of the bottle.

Q: What is different about Tide Plus Febreze Freshness vs. Tide Original?
A: Tide Plus Febreze Freshness now gives you the same cleaning power you expect from Tide, but with an added freshness benefit. It offers 3x the freshness of Tide Original with a scent that lasts for up to 12 weeks.

Q: What is the ingredient that makes Tide Plus Febreze Freshness special?
A: Our Tide Plus Febreze Freshness formula now contains renewing scent technology that releases freshness as you move. This helps keep your fabrics smelling fresh for up to 3 weeks.

Q: Will Tide Plus Febreze Freshness clean as well as Tide Original?
A: Both products provide excellent cleaning and stain removal.

How it Works

Tide Plus Febreze Freshness contains new renewing scent technology which releases on motion. This provides bursts of freshness in your fabrics all day long.

Like most Tide detergents,Tide Plus Febreze Freshness contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in soils, loosening and removing them from fabrics. Detergents usually contain more than one type of surfactant to address the needs of removing certain types of soils and cleaning different types of fabrics.

Safety


Ensuring the safety of our Tide® line of fabric care products is a responsibility that P&G takes very seriously. Before any product can appear on store shelves, it must be demonstrated safe to use as intended. But that is only the beginning of our journey. The Earth's resources are limited and valuable, and we have an obligation to future generations to use these resources wisely.

Store Out of Reach of Children

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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3.97/5 (420)
74% Recommended

Reviews Text

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06/18/2020

Excellent

I usually bought lots of this when its on sale , really love the tide with febreeze i dint need to add anything to make my laundry smells good it’s already all in one

Originally Posted On pgeveryday.ca

*Your Location
Boston, Ma
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06/16/2020

New scent is AWFUL, prior to 2019 it was amazing!

This used to be my favorite detergent. They changed the scent in 2019 and the new version is horrible! Please bring back the old version!

Not Recommend Product

Originally Posted On tide.com

*Your Location
Colorado
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05/15/2020

Bring back the old sport scent

The old sport scent was my favorite detergent. The new scent is awful/overpowering/gross. Please bring back the old sport scent- it took care of odors well. If something isn’t broken- dont fix it.

Not Recommend Product

Originally Posted On tide.com

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04/29/2020

Excellent

Great cleaning. Fresh smell. I've used Tide products forever and wouldn't hesitate to endorse any of these products.

Originally Posted On pgeveryday.ca

*Your Location
Oklahoma
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02/01/2020

The scent has changed and the new one is awful.

I have used this product for several years. Sadly, Tide changed the scent to something completely different. The new scent is ridiculously unpleasant like an old woman's perfume.

Not Recommend Product

Originally Posted On tide.com

Tide

The Tide Team 03/14/2020

We're sorry to hear that you aren't a fan of the scent. It may be helpful to know that the last scent change was in February 2019. We always want you to love the way your clothes smell, so we'd like to learn more about your experience. Please give us a call at (800) 879-8433.

*Your Location
Wheaton, IL
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01/11/2020

New scent STINKS!

I prefer unscented detergent, but for funkiness in synthetic gym clothes, I turned to Tide Sport 2 years ago. Worked well but now they've changed the scent. It's vile and lingering.

Not Recommend Product

Originally Posted On tide.com

Tide

The Tide Team 01/20/2020

Our Tide Plus Febreze is made to get rid of bad odors, not make them for you! We expect our scents to be pleasing, and we’d like to learn more about your experience so we can help. Please give us a call at (800) 879-8433!