Product Detail

  • Deeper clean* that is gentle on skin.
  • Free of dyes and perfumes.
  • Hypoallergenic.
  • #1 recommended by washing machine manufacturers***. 

*vs. leading national competitor Free detergent
**based on sales
***based on co-marketing agreements

Like most Tide detergents, Tide Free & Gentle contains surfactants. Surfactant molecules have two parts. One is "water loving" and the other is "water hating." The water-loving (hydrophilic) part breaks the surface tension of water. The water-hating (hydrophobic) part is attracted to oil and grease in soils, loosening and removing them from fabrics.

Detergents usually contain more than one type of surfactant to remove certain types of soils and clean different types of fabrics. Other ingredients in laundry detergent can include fluorescent whitening agents (to help maintain whiteness or brightness) and enzymes (to help break down complex soils such as blood and grass).

Most detergents also contain dyes and perfumes. Tide Free & Gentle does not.

Dosage

Directions:

Measure with cap.

  • For medium loads, fill to bar 1.
  • For large loads, fill to bar 3.
  • For HE full loads, fill to bar 5.

Add clothes, pour into dispenser, start washer.

Usage Instructions:

Follow care label instructions, then sort.

Test inside seam for colourfastness.

FAQ

Q: Are your laundry products ok to use with Septic Tanks?
A: Our laundry products have been thoroughly evaluated and are safe to use in homes with septic tanks. Using normal, recommended amounts of these products will not disturb the septic system (including aerated systems) or damage plumbing systems with a properly functioning septic tank.

Q: What does the Free in the product name mean?
A: Tide Free & Gentle is free from dyes and perfumes.

Q: Can I use this product on my delicates?
A: Tide Free & Gentle can be used on any garments that are considered machine washable. Some garments can be more susceptible to colour loss and bleeding, and as with all detergents, it is recommended that a small hidden area of the garment be tested for colourfastness if there is concern.

Q: Will Tide Free & Gentle work on heavily soiled clothes?
A: Tide Free & Gentle will work great on heavily soiled clothes. While Tide Free & Gentle is free from dyes and perfumes, this won’t affect its great cleaning power.

Q: Do I need to add anything else (bleach, laundry aid, pre-treat) to get my clothes clean?
A: Depending on the level and type of soil, you may still have other laundry additives that you choose to add. For typical laundry, nothing else will be required for cleaning.

Q: Can I use Tide Free & Gentle on my baby's clothes?
A: Yes. Tide Free & Gentle is free from dyes and perfumes, which is perfect to use for a baby’s sensitive skin.

Ratings and Reviews

This area allows consumers like you to express their own opinions and comments. Tide does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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4.6/5 (97)
  • Quality
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    5/5
  • Value
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    4.5/5
92% Recommended

Reviews Text

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01/23/2018

Super clean and scent free!

I love that this detergent does not have a fragrance. I have allergies and have to be careful with products that have a strong scent. I also have problems with dry skin in the winter and this product did not irritate my skin. This Tide cleaned my socks super white and even removed some old stains. I will definitely be buying this Tide Free & Gentle again when it runs out.

Recommend Product

This reviewer received incentives from the product manufacturer.

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01/23/2018

Good Tide detergent for sensitive skin!

This is a good Tide detergent. I tested it on both a light and a dark load. In both cases, my laundry came out bright and clean, although I don't feel this Tide product performed better than other Tide detergents. It was about the same. What made it different is that it is very mild and gentle and would be suitable for babies, children or anyone with sensitive skin. It is free of dyes and perfumes, but does have a very light, not unpleasing scent. I would recommend this product for anyone with skin sensitivities or issues with perfumes and heavy scents.

Recommend Product

This reviewer received incentives from the product manufacturer.

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01/23/2018

Highly Recommend

I have a two year old daughter who looooves frozen blueberries, which means that I spend a lot of time scrubbing blueberry stains out of her clothes. I was a bit skeptical about this product--somehow I thought that being extra-gentle would make it less effective than regular Tide?--but I was pleasantly surprised. It removed stains like a dream on the first wash, and I love that it is unscented. (Who wants to smell like laundry detergent? Not me!

Recommend Product

This reviewer received incentives from the product manufacturer.

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01/23/2018

Clean clothes for sensitive skin with no odor

At first I was a little confused thinking I was looking for the Tide Free and Gentle HE Turbo Clean. I found other Tide liquid detergent with the Turbo Clean printing by the HE sign near the top of the container. I honestly am not sure why this particular product does not have the "turbo clean" printing but yet it is referred to as such. Upon first impressions, I like the simplicity of the white bottle. There is bold printing resembling the product name surrounded by a yellow and orange circle. The lettering for free and gentle is also colorful and large enough to let the consumer know exactly what it is they are purchasing. I love the clear plastic pre-measuring cap - it is large and both the lines and the printed numbers are large and legible. I have used other products where it is extremely difficult to see the measuring lines. Tide has done a great job with both the look and the make of the laundry detergent. When I first opened the cap and took a sniff - the odor was slightly unpleasant - almost like a cleaner smell. There was no fragrance or perfume smell and the color was light brown. I poured the liquid into the pre-measured cap, using to the 3 line as suggested in the directions listed on the back of the bottle for a large load. At the end of the cycle, I opened the washing machine door and immediately noticed there was absolutely no soap residue left in or around the seal. This is one of the greatest and most fabulous features of the Tide free and gentle. I also noticed there was no white marks (from laundry detergent) on my darker clothes as can sometimes occur with other products. After drying my clothes (both in the dryer and hung dry) , there was no noticeable scent - another plus to the Tide free and gentle. The clothes both look and feel clean and I love that it is also great for young children or those with sensitive skin. I absolutely love the Tide free and gentle and will be purchasing again and informing all my family and friends of this wonderful product.

Recommend Product

This reviewer received incentives from the product manufacturer.

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01/23/2018

Free & Gentle Tide excellent for sensitive skin.

Tide Free & Gentle is excellent for sensitive skin. As with all Tide products your clothes come out sparkling clean. No skin Irritation, This tide cleans well without all the harsh chemicals and perfumes. Would be good to use for a baby or small children, or anyone with sensitive skin. Definitely would recommend!

Recommend Product

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01/22/2018

Another winner from Tide

I have been a Tide user for as long as I can remember, and remember my mother always using it as well. I liked pretty much everything about this product. I have now used it both in the washing machine, and I also, because it says "gentle" on the front of the bottle, tried it on my weekly hand wash items. I did find that the amount of suds was reduced, in the past I've had dark clothes come out of the washer with white marks on them, which I believe was for that reason. Although when I opened the bottle I found the scent a little unpleasant, when the clothes were washed they did smell very pleasant. It is only for this reason (and a bit the price point, which is a bit high) that I'm not giving this 5 stars.

Recommend Product

This reviewer received incentives from the product manufacturer.