StarStarStarStarStar4.4/5

Tide purclean™ Liquid Laundry Detergent

The 1st plant-based* detergent with the cleaning power of Tide.

smartlabelto read about the ingredients and more,click here.

Tide purclean™ Liquid Laundry Detergent

  • USDA Certified Tide liquid laundry detergent

  • Formula made with 100% renewable wind power electricity***

  • Formulated to be free of dyes, chlorine, phosphates or optical brighteners

Overview

Tide purclean™ is the first plant-based* liquid laundry detergent that has the cleaning power that you expect and deserve from Tide.

Tide has been on a journey of sustainability for many years now and this is the latest step to deliver a more sustainable product that does not compromise on cleaning performance. It is not just another eco-friendly detergent; it is the first 75% USDA certified plant-based detergent with the cleaning power of Tide.

*Plant-based means 75% of ingredients are plant-derived and subjected to processing.

**EPA/Safer Choice recognition does not constitute endorsement of this product. The Safer Choice label signifies that the formula for this product, as Tide has represented it to the EPA, contains ingredients with more positive health and environmental characteristics than conventional products. EPA/Safer Choice relies solely on Tide, its integrity and good faith, for information on the composition, ingredients, and attributes of this product. EPA/Safer Choice has not independently identified, i.e., via chemical analysis, the ingredients in the product formula, nor evaluated any of Tide’s non-ingredient claims. EPA/Safer Choice provides its evaluation only as to the environmental and human health characteristics of the product, based on currently available information and scientific understanding.

***The same facility also uses steam power; electricity represents approximately 50% of total energy used.

Dosage

Directions:

Measure with cap.

  • For Medium Loads, fill just below bar 1

  • For Large Loads, fill just below bar 3

  • For he Full Loads, fill to bar 5

Add clothes, pour into dispenser, start washer.

Usage Instructions:

Follow care label instructions, then sort. Test inside seam for colourfastness.

For medium loads fill to bar 1, for large loads fill to bar 3, for High Efficiency full loads fill to bar 5

Overall Review

StarStarStarStarStar4.4/5
Value2.9/5
Quality3.9/5
Pros
Satisfaction (1 Reviews)
Price (1 Reviews)
Cons
Price (3 Reviews)
Satisfaction (3 Reviews)
Smell (4 Reviews)
Awful scent
StarStarStarStarStar1/5

My daughter tried this as it was supposed to be allergy friendly and both of us have used the fragrance-free varieties in the past. So she smelled this at the store and thought it would be fine. Nope. It was so bad that I made her rewash her clothes as I could not even stand to be in the same room with her-my nose closed up and my throat swelled up-fortunately I had a spare eppi-pen. NOT allergy friendly.

05/21/2021
The Tide Team
We're very sorry you had this experience. Please know that your health and safety is the most important thing we think of, and our products are thoroughly tested to be safe when used as directed. We'd like to help you further. Please give us a call at (800) 879-8433. We look forward to hearing from you.
05/22/2021
Why change a perfect scent
StarStarStarStarStar1/5

I've been using Tire Purclean for a couple of years. Price is high and many other lower priced products work just as well, but I have been willing to pay the high price because of the wonderful scent it left on the laundry. I've highly recommended it to other people for that very reason. Overnight guests would comment how nice the sheets smelled. So, of course someone decided it needed changing and now it smells yuk. Thought maybe it was just a fluke the first time, but now I see that it's a "new" thing. I will not spend the money for something that isn't outstanding from other similar products in some way. That heavenly scent was Tide's outstanding feature. So disappointing.

05/13/2021
The Tide Team
We're very sorry you don't like the improved scent of the Tide purclean™. We completely understand that everyone has very subjective and unique scent preferences and experiences, but we'll definitely let our teams know how you feel. If you have any questions, or if we can help you further, give us a call at (800) 879-8433.
05/15/2021
The new scent is B A D
StarStarStarStarStar1/5
Value1/5
Quality1/5

The old scent was perfect. People who choose a more natural detergent do NOT want overpowering, artificial scent. The market is already overflowing with gross fragrance - please bring back the original lighter scent!!!

05/03/2021
The Tide Team
We expect the scent to smell fresh and clean, so we're disappointed to hear this, Jenni! Your honest feedback means a lot to us, and we'll be sure to share it with our team. If you want to share more about this with us, just give us a ring at: (800) 879-8433 when you have a minute! - The Tide Team
05/05/2021
just recently switched to
StarStarStarStarStar5/5

just recently switched to this from seventh generation. I feel like it cleans my clothes better and I love the smell. my husband who has sensitive skin, works in the trades. he wears work boots all day and gets very dirty. I didn't feel the seventy generation worked on his clothes as good as this stuff does.

05/03/2021
Tide PureClean Honey Lavender (April 2021)
StarStarStarStarStar1/5

I absolutely loved the original scent of the Tide PureClean Honey Lavender. I purchased a new jug of it yesterday and I am so disappointed. Why would you change the scent!? The new scent is horrible and the original was great. It was my favorite detergent. Please go back to the original scent!

04/30/2021
The Tide Team
Destin, we never want to disappoint a Tide purclean™ fan, and we're very sorry you're having this experience. We made slight changes to the scent of Honey Lavender in September 2019. While we completely understand that scent and fragrance preferences are very subjective and personal, we'll definitely let our teams know how you feel. If you have questions, or if we can help you further, please give us a call at (800) 879-8433.
05/01/2021
Can someone please explain...?
StarStarStarStarStar1/5

I’m genuinely wondering who at Tide decided that selling 4 detergents - Tide purclean “honey lavender”, Tide Zero “soft lavender”, Home Made Simple “lavender” and NBD “lavender

04/29/2021
s Product is exactly what I neede
StarStarStarStarStar5/5

s Product is exactly what I needes Product is exactly what I needes Product is exactly what I neede

04/02/2021
This Product is exactly what I needed!
StarStarStarStarStar5/5

This Product is exactly what I needed!This Product is exactly what I needed!This Product is exactly what I needed!

04/02/2021
Change in packaging
StarStarStarStarStar4/5

I have been using Tide purclean since it came to the shelves. I really do enjoy using it especially since it is plant based without additives. I just wish that you hadn't changed the packaging. With using the original container, you could rinse it out and then recycle. Now you can only recycle the box, there is no way to clean the plastic inside container. Please bring back the old container! It would also be nice if you offered other sense other than lavender.

02/04/2021
Please Bring Back The Original Scent
StarStarStarStarStar2/5

Loved the original honey lavender scent. The new scent smells nothing like honey or lavender, it smells like rotten melons. Please bring back the original scent. I will not buy this again.

01/22/2021
The Tide Team
We're sorry to hear that you aren't enjoying the updated scent of our Tide purclean™ Honey Lavender. We do heavily rely on feedback such as this, so please be assured that we'll be sharing your thoughts with the rest of our team. Your satisfaction means everything to us, and we'd be happy to learn more about your experience. You're always welcome to give us a call at (800) 879-8433.
01/25/2021
Why So Many Suds?
StarStarStarStarStar1/5

I have used Tide Free and Clear HE for years and recently tried this product for the first time. I was intrigued by the plant-based claim. For a large load of towels, I followed the dose guidelines and filled the cup only to the 1st line. I had to run 2 additional wash cycles (no additional detergent) with extra rinses to get the suds rinsed out of the load. It took a total of 3 hours and 6 rinse cycles to get rid of the suds. Not very eco-friendly, a waste of money, water, and now I have detergent I don't know how best to throw away. Overall very disappointing. I see comments elsewhere that this product suds more than your other products, but how little are you supposed to use?

01/05/2021
The Tide Team
We're sorry to hear that a loyal fan like you is disappointed, since we always want you to be able to easily use Tide for a great clean. Compared to our traditional formulas, you can expect to see more suds when using our Tide purclean™ detergent. However, none of our detergents are expected to create excessive suds when using them according to the instructions. We'd be happy to share some tips so that you can prevent this from happening in the future! We suggest making sure not to overload the washer, since suds can become trapped in fabric if there's not enough room for them to circulate freely. Using too much product can also cause too many suds, and it may be helpful to know that you can use less detergent if you have soft water or if your items aren't very dirty. We hope this helps! Your satisfaction means everything to us, so please give us a call at (800) 879-8433. We'd like to learn more about your experience.
01/07/2021
StarStarStarStarStar5/5

I love this because it’s fragrance free. Fragrances are harmful to your home and for your family so buying free and clear products is important to me. I love that Tide has this detergent as an option because they are popular and carried in every store making it easily accessible. It cleans clothes perfectly and is scent free but leaves everything smelling clean and new! No dyes or dangerous chemicals. It makes me feel really good about my family’s health.

12/18/2020
BRING BACK HONEY LAVENDER
StarStarStarStarStar1/5
Value5/5
Quality5/5

THE HONEY LAVENDER SCENT MAKES ME SOOO HAPPY, I AM SOO SAD I CANNOT FIND ANY!!!

12/12/2020
The Tide Team
We completely understand your frustrations at not being able to find your favorite scent of Tide purclean™. We do still make the Honey Lavender. If you're unable to find it, make sure to ask the store manager of your favorite retailer to order and stock it for you. If you have questions, we're here to help at (800) 879-8433.
12/12/2020
Bring back the original scent!
StarStarStarStarStar5/5

I LOVED the original scent of Tide Honey Lavender ... especially for sheets. The new smell is horrible -- like rotten melon. I've submitted my request to bring back the original scent. Now, I can't find it at all!

11/14/2020
Great for baby clothes
StarStarStarStarStar5/5

I've used this product to wash my two girls' clothes while they were babies and when my third baby comes, I'll be using this to wash his clothes in it as well. The scent is nice but not too strong and it doesn't seem to irritate their skin. It cleans remarkably well, like most Tide products. It can be pricey but it's well worth it.

10/06/2020
Not the best Tide can do!
StarStarStarStarStar1/5
Value1/5
Quality1/5

Been using this now on my second bottle, probably the last time I use it, very sudsy for HE washing when the label says for BOTH machines. Not Tide's usual standard, I bought this because it has no optical brighteners for colored and dark clothes, spending more time rinsing and doing laundry than necessary. Not impressed.

09/12/2020
The Tide Team
We're very sorry you're having this experience, Skyline62. We completely understand your frustrations. Compared to our traditional formulas, you can expect to see more suds with Tide purclean™. There are dosing guidelines on the back of the bottle, and we recommend not exceeding the dose required for your load size. If you have any questions, please feel free to reach out to us at (800) 879-8433. We're here for you.
09/14/2020
The scent changed
StarStarStarStarStar2/5

Absolutely loved this detergent until they changed the scent. Now it smells like melon and it’s horrible.

08/01/2020
The Tide Team
We're very sorry you're having this experience. While we do understand that fragrance preferences are very subjective, we'll let our teams know how you feel. If you have any questions or if we can help you further, please give us a call at (800) 879-8433.
08/07/2020
Terrible new scent!
StarStarStarStarStar1/5

I’ve been using this product to wash my infant daughters clothing and absolutely loved the original scent. The scent has completely changed - it smells terrible! Bring back the original scent!

07/16/2020
The Tide Team
We're very sorry you had that experience, CPell. While we completely understand that scent and fragrance preferences are very subjective and personal, we'll make sure to tell our teams how you feel. If you have any questions for us, please give us a call at (800) 879-8433.
07/31/2020
Hate the New Scent!
StarStarStarStarStar4/5

Why? Since you changed the scent,I’ll not be buying anymore. It cleans fine but I was really pleased with the previous scent.

06/08/2020
Scent Change :(
StarStarStarStarStar1/5

I loved this product and have been using it for years. Recently the scent changed without notice. It's awful! Smells like watermelon and bubblegum. Please change it back!

05/29/2020
The Tide Team
We're very sorry you don't like the new scent of the Tide purclean™ Detergent. We totally understand that scent and fragrance preferences are very subjective and personal; however, we're definitely going to share your comments with our Teams. If you have any questions for us, please give us a call t (800) 879-8433. We're here to help.
07/30/2020
Smells amazing!
StarStarStarStarStar5/5

I have never smelled something so wonderful. Intoxicating scent with a power to clean! Highly recommend it--have already gotten three of my friends using it!

05/25/2020
Don't like the new scent
StarStarStarStarStar1/5
Value1/5
Quality2/5

I just bought 4 large size of honey lavender tide, and I noticed the scent had changed for a melon scent! Very disapointed. I wish the original tide would be back. Please!

05/20/2020
Please change the scent back to original!!!
StarStarStarStarStar3/5

This product cleans so well and the original scent was amazing, but the scent change is horrible!! It smells like melon. Please Tide... listen to all of the reviews!!!

04/27/2020
The Tide Team
We're sorry to hear this as we always want you to love the way your clothes smell. We'll definitely be sure to pass this feedback along to our team, and we hope you'll give us a call at (800) 879-8433 if you ever have any questions that we could help with.
04/30/2020
Horrible new scent
StarStarStarStarStar1/5

Loved the honey lavender for years. Then the scent changed. Now it’s a horrible artificial melon scent. Please change it back!

04/25/2020
The Tide Team
You should always be getting a fresh smelling laundry experience that you love when using Tide, so we're very sorry to hear that this hasn't been the case for you. When we make changes like this, your feedback is incredibly important to us, so we'll definitely pass this along to our team. Please don't hesitate to give us a call at (800) 879-8433 if you ever have any questions.
04/30/2020
Product not worth money spent
StarStarStarStarStar1/5

This product is bad. The clothes came out as dirty as they went in. They were washed three times before moving on to a different detergent that washed them fine. I would not recommend it to anyone.

04/21/2020
The Tide Team
We'd always expect you to get the great Tide clean that you know and love from any of our detergents, so we're very sorry that this wasn't the case for you. Please give us a call at (800) 879-8433 as we'd like to learn more about what happened.
04/30/2020
Prefer original scent!
StarStarStarStarStar3/5

Love the way this product works still, but the scent change is aweful. Miss the more natural scent of the original.PLEASE CHANGE IT BACK,

04/01/2020
The Tide Team
We’re glad you’re getting great results, and we’ll make sure our team knows you’d like to see the previous scent make a comeback. If you’d like to share more with us, please feel free to give us a call at (800) 879-8433.
04/09/2020
Awful scent change!!!
StarStarStarStarStar1/5

Just washed a few loads with a new bottle and was disgusted by the new scent. Even my son asked why his sheets smelled gross. Why would they mess up something that was perfect? So disappointed!

03/27/2020
The Tide Team
We never want you to feel disappointed, and we’re sorry to hear you and your son aren’t fans of the new scent. While we can’t make any promises, we’ll make sure your feedback is heard by our team. If you’d like to share more with us, or if you ever have questions, please feel free to give us a call at (800) 879-8433.
04/09/2020
Yuck--they changed the scent
StarStarStarStarStar1/5

The replacement bottle smells nothing like the one I just finished. The new one is awful. It's sweet smelling, the previous scent was nice, fresh, and clean smelling. Change it back please.

03/22/2020
The Tide Team
We're sorry to hear you're not a fan of the new scent, Jen, and we'll make sure your feedback is heard by our team. If you'd like to share more with us, please feel free to give us a call at (800) 879-8433.
04/09/2020
Was Great, Tide Changed It, Not Great Anymore
StarStarStarStarStar2/5

They changed the formula, smells pretty bad now. I also get white particles floating around inside and settling on the bottom. Two bottles, same issues. Never had issues before. What's going on here?

03/17/2020
The Tide Team
We did make a scent change in September 2019, and we’re sorry to hear you’re not a fan of the new fragrance. While our purclean could look cloudy for a while if the product got very cold, white particles aren’t something we expect. We’ll make sure your feedback is heard by our team, and in the meantime we’d like to learn more about the your experience so we can help. Please give us a call at (800) 879-8433.
04/09/2020
3 stars: washes clothes; no longer smells good
StarStarStarStarStar3/5

Once loved the Honey Lavender scent. Not a noxious scent, just clean & pleasant. The Honey Lavender scent is now a cheap & artificial melon—it doesn’t suit laundry and doesn’t smell fresh. Why, Tide?

02/28/2020
The Tide Team
We're always trying in improve our products to give you the best results, so we're sorry to hear that your not happy with the scent change. We'll definitely pass your feedback along to our team and hope you'll give us a call at (800) 879-8433 if you ever have any further questions or would like to share more.
03/14/2020
What have you done to the Honey Lavender scent?
StarStarStarStarStar2/5

I loved everything about Purclean honey lavender Tide until you changed the scent! The former scent was natural & pleasant. The new scent smells like bubble gum. Please change it back.

02/20/2020
The Tide Team
We're so sorry to hear that you don't like the new sent! We'll definitely pass your feedback along to our team and hope you'll give us a call at (800) 879-8433 if you'd like to share more or have any questions.
03/14/2020
The first scented detergent that I can use!
StarStarStarStarStar5/5

This is the very first scented detergent I found that cleans my clothes thoroughly, makes my clothes smell good, and doesn't irritate my skin. Please sell in more stores!

02/15/2020
Awful scent change!
StarStarStarStarStar1/5

Very disappointed you changed the smell of the honey lavender. It is awful. I will no longer be using Tide since you no longer make a soft smelling plant based detergent.

02/14/2020
The Tide Team
We're so sorry to hear that you don't like the scent change! We always want you to get the best scents when using Tide, so we'll definitely pass your feedback along to our team. If you have any further questions or would like to share more, please give us a call at (800) 879-8433.
03/14/2020
Not an HE produce
StarStarStarStarStar1/5

Used very little soap and when the load was done and I opened the mashing machine door the suds came out and went all over the floor. It took three rinses to rinse the load.

02/06/2020
Cracked bottles
StarStarStarStarStar1/5

Never buying this again. All three bottles had cracks and leaked everywhere.

02/03/2020
The Tide Team
That is absolutely never the experience that we'd expect you to have, so we're very sorry to hear about this. Please give us a call at (800) 879-8433 as we'd like to learn more about what happened.
03/14/2020
Fragrance has changed
StarStarStarStarStar1/5

I noticed a drastic change in the fragrance, What was once a pleasing and subtle refreshing lavender scent has become a pungent smell. Returning my unopened bottles.

01/31/2020
The Tide Team
We're sorry to hear you didn't fall in love with the scent upgrade, but want you to know that we'll make sure your feedback is shared with our team. We have a variety of scent options available, so we'd love to find the right one for you. Can you please reach out to us at (800) 879-8433 when you have a minute to talk?
02/13/2020
Changed the scent!
StarStarStarStarStar1/5

While i really enjoyed tide purclean honey lavender i will not be buying anymore. The new scent change is definitely not pleasant.

01/24/2020
The Tide Team
We're disappointed to hear you didn't fall in love with the scent upgrade, but want to assure you that it's being shared with our team. We offer a variety of fragrances, so we'd love to find one that's your favorite. Can you please reach out to us at (800) 879-8433 when you have a minute?
02/13/2020
Plant based
StarStarStarStarStar5/5

I love this Tide. Our clothes get clean my son doesn't itch. I like the smell of Honey/Lavender. Please keep it on the market and make it available at grocery stores.

01/24/2020
Scent Change
StarStarStarStarStar1/5

Honey lavender was amazing prior to the scent change. The new smell is so rancid that I assumed something terrible happened with my plumbing. I couldn’t believe it was the Tide. I had to return it.

01/23/2020
The Tide Team
We're disappointed to hear you didn't enjoy the scent upgrade, Stella. We assure you that your comments are being shared with our team. We know scent is a preference, so we'd love to chat a bit and find one you enjoy the lingering scent of. When you have a moment, please reach out to us at (800) 879-8433.
02/13/2020
Great Unscented Detergents
StarStarStarStarStar5/5

I love that it's plant based. My family can only use unscented detergent. It really works well with a little boy who stains everything. I wish it came in a big container like regular unscented Tide.

01/19/2020
Love it, wish I could ACTUALLY FIND IT IN STORES!
StarStarStarStarStar5/5

LOVE it, smells good and doesn't bother our skin. However, I can rarely ever find it anywhere! For a product that I see advertised regularly, its weird that they aren't in most stores!

01/17/2020
Love This Stuff
StarStarStarStarStar5/5

I've never been impressed with plant-based detergents, but this stuff is great. It cleans like regular Tide, the Honey Lavender smells great, and I feel good using it. Hoping for bigger bottles soon!

12/27/2019
Change in scent
StarStarStarStarStar1/5

I absolutely loved this product until you changed the scent! It smells terrible now!!! Will not be purchasing again. Why????

12/25/2019
The Tide Team
We appreciate your feedback on the new scent, and we’ll make sure your comments are heard by our Product Development Team. If you’d like to tell us more, please feel free to give us a call at (800) 879-8433.
01/20/2020
Just what the doctor ordered.
StarStarStarStarStar5/5

What I put on my skin is just as important as what goes in my body. Thank you Tide for this plant based option!!

12/17/2019
Awful new scent!!
StarStarStarStarStar1/5

I have used this for a very long time and I loved it! Why change the scent??? It is AWFUL!!! Please change it back!

12/14/2019
The Tide Team
We’re sorry to hear you’re not a fan of the new scent, but we appreciate your feedback. We’ll make sure your comments are heard by our team, if you’d like to tell us more please feel free to give us a call at (800) 879-8433.
01/20/2020
Scent changed
StarStarStarStarStar1/5

Did you think your customers wouldn’t notice you changed the scent on this?. Opened a brand new bottle tonight and was bombarded by an awful smell. The formula changed w no notice it’s so bad.

11/25/2019
The Tide Team
We'd like to assure you that there has been no change to the scent of purclean, so this is definitely not what we'd expect. Please give us a call at (800) 879-8433 since we'd really like to hear more about this.
12/03/2019
Great product, wish it came in bigger size
StarStarStarStarStar4/5

I love that you get the same cleaning power as original Tide but that its plant based. Would like to see it in a bigger container or in powder form.

10/01/2019
Amazingly effective
StarStarStarStarStar5/5

Easily washes out red Alabama clay from all clothig; even the expensive pants I wear to work

09/27/2019
Love the Formula, Spout Design needs Improvement
StarStarStarStarStar5/5

Love it but can't get the last bit out of the bottle. Fix this and it would be perfect! Value includes not wasting, I could wash a whole load with the inaccessible detergent. Plz Fix?!

09/12/2019
Tide purclean is the BEST!!
StarStarStarStarStar5/5

My clothes come out PERFECT thanks to Tide purclean!! Thank you Tide for developing a plant-based liquid that is WONDERFUL on clothes AND for the environment!! Have you considered making this in PODS?

04/21/2019
Finally, a natural washing detergent!
StarStarStarStarStar5/5

My grandmother and I love love love this detergent. It’s the best !!!!!!!

04/06/2019
The Tide Team
We're glad to hear that your family loves our purclean™ liquid! Here's to keeping your clothes clean and fresh!
04/08/2019
Beware of MCI/MI Ingredient!!!
StarStarStarStarStar1/5

This product contains "Benzisothiazolinone" which is a relative of Meisothiazolinone. Would not use if you are allergic to this chemical.

03/29/2019
The Tide Team
Thanks for writing. Please know that every ingredient we use has been tested extensively because the safety of those who use our detergent is important to us. If you ever have questions about our ingredients, feel free to call us at (800) 879-8433.
04/01/2019
Better than the original tide
StarStarStarStarStar5/5

My clothes not only smell better with this formula but stay smelling nice for much longer than the original tide formula... I have no idea why.. but I hope they continue to make this one!

02/06/2019
The Tide Team
Your input means a lot to us, Susan. We'll let the team know how much you love purclean™!
02/07/2019
Great and more natural
StarStarStarStarStar5/5

Love this detergent. I've also encountered the issues of excessive suds so I've learned to use less per washing. I consider this a good thing! Using less saves me money and is better for my septic.

01/18/2019
versatile & effective
StarStarStarStarStar5/5

I need a detergent without whiteners & dyes for workout clothes, and this does the trick. I don't need an expensive specialized detergent anymore.

12/28/2018
Not HE Soap
StarStarStarStarStar1/5

We have had to run multiple loads through double wash cycles (the second without any new soap) because there were still soap suds after the first load was finished.

12/05/2018
The Tide Team
Our detergent should always make your laundry day quick and simple, so we understand how frustrated you must have felt to find suds still in your machine. We wanted to let you know that compared to our traditional formulas, you can expect to see more suds with Tide purclean™, but as long as the dosing guidelines are followed, these certainly aren’t the results we’d expect. Could you please give us a call at (800) 879-8433 when you have a minute to talk? We’d like to learn a little more so we can ensure we find the best solution for you!
12/05/2018
Great product
StarStarStarStarStar5/5
Value4/5
Quality5/5

It's a great product, definitely my go to now! Would be nice if the product containers were filled fully without so much empty space at the top. Also, product availability is scarce?!?!

11/14/2018
too many suds
StarStarStarStarStar1/5
Value1/5
Quality1/5

Tide purclean cased too many suds in wash cycle causing mess and problems.

09/06/2018
The Tide Team
We apologize for any inconvenience! Compared to our traditional formulas, you can expect to see more suds with Tide purclean™. There are dosing guidelines on the back of the bottle and we recommend not exceeding the dose required for your load size.
09/07/2018
LOVE IT but.....
StarStarStarStarStar5/5

The perfect laundry detergent! Only problem, can't get it in the giant size with pour spout/cup. So I usually get All.... until Tide comes out with the big one for this!

07/21/2018
Great scent! No itch!
StarStarStarStarStar5/5

I love the plant based ingredients and the light scent. We do all the laundry in cold water. I have used all the “natural” products. This beats them all.

06/06/2018
love - wish they made bigger
StarStarStarStarStar5/5

I love this version of Tide. I have used Tide forever, and this is by far my favorite. It smells wonderful, cleans perfectly, and no one in the family has reactions to it.

04/03/2018
Good scent but left stains
StarStarStarStarStar1/5

Good scent, but left white stains on black shirts. Not recommended.

02/14/2018
The Tide Team
These certainly aren’t the results we’d expect from our Tide purclean™, Michael, but the good news is the dyes in our products dissolve in water and will come out when you wash the item again in the hottest water temperature safe for the fabric and with the recommended amount of the same detergent. We’d like to gather some more details, so we can find the best way to help. Please give us a call at (800) 879-8433.
03/02/2018
Clean and Green!
StarStarStarStarStar5/5

I've used several detergents, this had great results. I'm thrilled that the product is sustainable. If other products follow suit, the future will be a bright place for our clothes and our planet!

02/05/2018
Love the fresh smell...
StarStarStarStarStar4/5

I had been trying to find Tides Simple Pleasures (lavender) laundry soap and ran across this product - a close second. Does a nice job enjoy the fragrance. Bring Simple Pleasures back.

12/31/2017
Cleans well BUT.....
StarStarStarStarStar2/5
Value2/5
Quality2/5

My BUT is the suds. It is definitely not an HE product if you have soft water. I use very little, but it still clogs my lovely HE washer.

12/06/2017
The Tide Team
Compared to our traditional formulas, you can expect to see more suds with our purclean™, Sharon, but we can assure you it is safe for all machines. As long as you follow the dosing guidelines on the back of the bottle, and we recommend not exceeding the dose required for your load size, you should have no issues. We’d like to learn more about your experience. Please call us at (800) 879-8433.<!--[if ReviewResponse]><![endif]-->
12/07/2017
Stay away from this one
StarStarStarStarStar1/5
Value1/5
Quality1/5

Just terrible My bubble bath doesn’t even sud this much! We are a household of 6- I don’t have time to always opt for an extra rinse. .

11/17/2017
Leaves your clothes smelling clean and fresh
StarStarStarStarStar2/5

I love this product I would recommend this product to everyone

10/13/2017
The Tide Team
We love you too, Clemencia! <3 We’re glad you’re a fan of our purclean™! Thanks for sharing. :)<!--[if ReviewResponse]><![endif]-->
10/20/2017
Tide's better path...
StarStarStarStarStar5/5

Bought this because I didn't want to go completely scent free, even though my doctor said I should, just started using but appreciate Tide's effort to switch to more natural ingredients.

09/04/2017
The Tide Team
We appreciate you taking the time to share. We do have our purclean™ Honey Lavender scent, that is still gentle on skin, but has a light scent. If you’d like to share more, please give us a call at (800) 879-8433.
09/14/2017
This was pretty good.
StarStarStarStarStar4/5

My class did an experiment with this and I would say the classroom smelt good for once. Thank you Tide. (I did not wash my clothes with it)

09/01/2017
Love this stuff!
StarStarStarStarStar5/5

Confused by all the "suds" reviews. Read the bottle. It's HE and a little goes a long way. This stuff works great and I love that tide could possibly be moving all things to biodegradable cleaning.

08/01/2017
The Tide Team
We’re committed to making deliberate choices to make our footprint more environmentally friendly, Joseph. We’re so happy you enjoy our purclean™, and that you took the time to share.
08/02/2017
4434402327
StarStarStarStarStar5/5

Leaves your clothes fresh and clean through two washes!

07/24/2017
The Tide Team
We always want to leave your clothes fresh and clean, and we’re so glad you enjoy our purclean™, Kattie!
08/02/2017
On sale so decided to try it!
StarStarStarStarStar5/5

I was looking for something to wash baby clothes in and this was on on sale and I had a coupon so I decided to try it. It is very comparable to dreft.

07/16/2017
This is the perfect product that i need.
StarStarStarStarStar5/5

I have tried alot of detergents and tide is the best and i let my friends know it is the best product of detergents and this is the one i need.

06/28/2017
Not happy with this product!
StarStarStarStarStar1/5

Washed my clothes in this twice and my son's socks still were dirty & smelly. Had to use a different Tide to get the smell and dirt out of the clothes. Left with 2 useless bottles of this stuff!

05/31/2017
The Tide Team
We want our detergents leaving your clothes looking and smelling clean and fresh, Ashley. We're sorry to hear your recent experience did not live up to our standards. We'd like to learn more and see how we can help. Please call us at 1-800-879-8433 M-F 8 AM - 5 PM CST.<!--[if ReviewResponse]><![endif]-->
06/02/2017
Great for Large loads, bad for small loads
StarStarStarStarStar3/5

Overall, great product. However, be wary with SMALL loads! Use very little! I washed 2 small loads, and got LOTS of suds in my machine. I had to wash them a 2nd time to get rid of the suds/residue!

05/28/2017
The Tide Team
You can expect to see more suds with Tide purclean compared to our traditional formulas. To avoid this, we recommend paying close attention to the dosing guidelines listed on the back of the bottle and not exceeding the dose required for your load size. As long as you use only the recommend amount for your size of load, you should be able to wash all load sizes without any issues.<!--[if ReviewResponse]><![endif]-->
05/31/2017
Love this Tide
StarStarStarStarStar5/5

I love this new Honey & Lavender Tide scent. I'm not sure about the issues with too many suds, I don't need that much to get my clothes clean. I wish there was a fabric softener that matches!

04/19/2017
Something is wrong with this detergent
StarStarStarStarStar1/5

Wow! I have never seen so many suds. This detergent clogged my LG front load machine. A warning bell went off and the machine was so full of suds I had to scoop it out. Still can't get it to work.

04/12/2017
The Tide Team
We want our detergent to provide a great clean but not with too many suds. We'd very much like to help and learn more. Please contact us at 1-800-879-8433 when you have a moment.<!--[if ReviewResponse]><![endif]-->
04/13/2017
Better than expected
StarStarStarStarStar5/5
Value5/5
Quality5/5

I have always been unsure about tide, but after tryin this detergent I can see why it's much loved. Loved it [I was recruited to try this product for a reduced price and share my honest review]

02/27/2017
Curious about the fragrance
StarStarStarStarStar3/5

The lavender does smell great, but what ingredients are used in the perfume? Why not use natural scents/essential oils/found in nature ingredients?

02/13/2017
The Tide Team
You can find a full ingredient list at pg.com/productsafety, Allison!<!--[if ReviewResponse]><![endif]-->
02/13/2017
Very disappointed!
StarStarStarStarStar1/5

I used this product in my front loading HE machine, filled to line, and had suds everywhere! My two year old washer is now clogged and won't rinse! I'm hoping it's not ruined! Do not buy!

02/11/2017
The Tide Team
We're sorry this was your experience, Treena. We'd like to gather a few details and see how we can help further. When you have time, please give us a call 1-800-879-8433.<!--[if ReviewResponse]><![endif]-->
02/13/2017
Fresh and clean
StarStarStarStarStar4/5
Value3/5
Quality3/5

I found it was great on removing stains and there was a fresh but not overbearing smell to my clothing afterwards.

02/10/2017
Tide Purclean, Natural Clean but At What Price?
StarStarStarStarStar4/5
Value2/5
Quality5/5

Tide Purclean did a great job! Only reservation, small container size and big price. The regular size bottle was $15.99 (before taxes). We will buy this product, but only at a reduced sale price.

02/07/2017
Pur clean is a consistent Tide product
StarStarStarStarStar4/5
Value3/5
Quality3/5

Pur clean did a great job and has the advantage of being bio based which makes you feel good about using it. [I was recruited to try this product for a reduced price and share my honest review]

02/06/2017
Holy Suds!
StarStarStarStarStar1/5

I got this in the unscented version. OMG the amount of suds was outrageous! Never in my life have I seen so many suds from a detergent. I actually had to clean out the middle part of my washer.

01/18/2017
The Tide Team
We're certainly sorry to hear you had this experience. We'd very much like to see how we can help and learn more. Could you call us at 1-800-879-8433?<!--[if ReviewResponse]><![endif]-->
01/20/2017
Lovely scent and works great!
StarStarStarStarStar5/5
Value3/5
Quality5/5

My favourite was the light lavender scent - and I typically avoid scented products because I find them off putting.

01/18/2017
My clothes smell great!!
StarStarStarStarStar5/5

I have men who work out regularly, filling their clothes up with sweaty smells. This detergent is wonderful. Gets all the stink out. I just with it were more affordable.

01/17/2017
BEST TIDE EVER
StarStarStarStarStar5/5

Smelled the Tide and had to buy it! It is the best scent ever, cleans as Tide always does and love the scent on the clothes especially after they come off the clothesline!! Highly recommend!!

01/11/2017
Heavenly fragrance
StarStarStarStarStar5/5
Value5/5
Quality5/5

I love it for its environmental properties and I love the scent! And it works wonderfully! [I was recruited to try this product for a reduced price and share my honest review]

01/09/2017
Good product
StarStarStarStarStar4/5
Value3/5
Quality5/5

Loved the fact that it was scent free and environmentally friendly. Did find it quite pricey.

01/07/2017
Great Tide clean!
StarStarStarStarStar4/5
Value3/5
Quality5/5

II am a regular Tide consumer and was pleasantly surprised the the environmentally friendly version still gives me a great Tide clean.

01/07/2017
Laundry is clean
StarStarStarStarStar3/5
Value2/5
Quality4/5

Used unscented. Slight chemical smell that I didn't care for. The clothes are clean - same tide washing strength. I wouldn't pay more for this product but it may be a personal preference.

01/06/2017
Loving it!!
StarStarStarStarStar5/5
Value3/5
Quality5/5

Love the product. I was impressed. The clothes comes out clean and also wonderful in removing normal stains.

01/05/2017
Tide Strong
StarStarStarStarStar5/5
Value4/5
Quality5/5

Pretty decent just like any other Tide product out there.I was recruited to try this product for a reduced price and share my honest review

01/04/2017
Good concept but doesn't work as well
StarStarStarStarStar3/5
Value2/5
Quality2/5

I like the green aspect of Tide Purclean but didn't find that it cleaned as well as regular Tide products. [I was recruited to try this product for a reduced price and share my honest review]

01/03/2017
4169099996
StarStarStarStarStar3/5
Value3/5
Quality5/5

Overall the cleaning power was equal to other Tide and would recommend it to the bio-conscious consumers. The only drawback I found and cost is higher than others.

01/03/2017
I feel misled
StarStarStarStarStar1/5
Value3/5
Quality2/5

I give this one star because I feel misled. Ingredients are not listed. Ingredients found on website are not natural.

01/02/2017
The Tide Team
We're sorry you feel this way and we're glad you reached out and let us know. We believe the best way to help create a more sustainable future is to make the products that people use and love every day more environmentally friendly. Tide purclean™ is the next step in our journey; a step in the right direction!<!--[if ReviewResponse]><![endif]-->
01/04/2017
smells nice and works
StarStarStarStarStar5/5
Value4/5
Quality5/5

I like the fact that it's biodegradable and nature. The cloths came out clean and fresh smell. I was recruited to try this product for a reduced price and share my honest review.

01/01/2017
Cleans like expected
StarStarStarStarStar3/5
Value1/5
Quality3/5

Cleans well, like any Tide. Honey/Lavender smells lovely. Very pricey though. [I was recruited to try this product for a reduced price and share my honest review]

12/31/2016
Great green option!
StarStarStarStarStar5/5
Value3/5
Quality5/5

Cleans just as well as other detergents but I do believe the regular price is a little steep. [I was recruited to try this product for a reduced price and share my honest review]

12/31/2016
Same Tide clean but better for te planet
StarStarStarStarStar4/5
Value2/5
Quality5/5

I was recruited to try this product for a reduced price and share my honest review. All good except pricey. Green but same Tide clean. No scent for those with sensitivities.

12/30/2016
Tide Inscented Purclean
StarStarStarStarStar5/5
Value3/5
Quality5/5

This product worked great and the clothes were clean. I like that this product has no dyes or perfumes. [I was recruited to try this product for a reduced price and share my honest review]

12/29/2016
Nice but expensive
StarStarStarStarStar4/5
Value3/5
Quality5/5

I like how it is bio-based. The clothes came out nice and clean. Removed stains well. I probably wouldn't purchase again unless I found a good sale. [I was recruited to try this

12/28/2016
Tide Purclean
StarStarStarStarStar4/5
Value3/5
Quality4/5

It is not as convenient has the pods, it cleans well, is less toxic. pricy I was recruited to try this product for a reduced price and share my honest review

12/28/2016
Eco Friendly with Clean Fragrance
StarStarStarStarStar4/5

It would be way better branding as Ivory product with Ivory soap as a base ingredient with no petroleum additives. [I was recruited to try this product for a reduced price and share my honest review]

12/26/2016
Are you kidding! Awful.
StarStarStarStarStar1/5

I've always used Tide free & gentle (he) - love it. So thought I'd try Tide pur clean (he); used as directed - never saw so much suds. Had to put the wash through two extra rinses.

12/25/2016
The Tide Team
We want you to have a great experience with all of our detergents. We'd very much like to help and learn more. Could you call us at 1-800-879-8433?<!--[if ReviewResponse]><![endif]-->
12/28/2016
The Tide Team
We want you to have a great experience with all of our detergents. We'd very much like to help and learn more. Could you call us at 1-800-879-8433?<!--[if ReviewResponse]><![endif]-->
12/28/2016
Nice mild scent, cleans well.
StarStarStarStarStar5/5
Value4/5
Quality5/5

I bought the Honey Lavender Purclean and it has a nice mild scent. [I was recruited to try this product for a reduced price and share my honest review]

12/24/2016
Reliable as usual
StarStarStarStarStar3/5
Value1/5
Quality5/5

This product performed as expected from a Tide product. I tested it on some stained white clothes and all came out sparkly clean with a fresh clean smell.

12/23/2016
Clothes came out real clean.
StarStarStarStarStar4/5
Value4/5
Quality4/5

I found that this product is really nice. Loved the smell and clothes came real clean.

12/22/2016
Great product
StarStarStarStarStar5/5
Value3/5
Quality4/5

Great product. Made the clothes clean and had a great smell. Easy to use definitely would recommend.

12/21/2016
Excellent Product!
StarStarStarStarStar5/5
Value5/5
Quality5/5

I love this product! Clothes come clean and smell so fresh! The fact it is eco friendly is a huge bonus! [I was recruited to try this product for a reduced price and share my honest review]

12/20/2016
Got me to stop making home soap
StarStarStarStarStar5/5

The scent is INCREDIBLE and the cleaning power is consistent with Tide's standards. Is the only detergent we use. I just wish it was available in 5gal sizes and more scents.

12/13/2016
I'm obsessed
StarStarStarStarStar5/5

I've always used Tide but THIS product has me obsessed! My son and I cannot stop smelling our laundry and he even took his plush elephant and threw him in the wash so he could carry the scent around.

12/13/2016
Love this product
StarStarStarStarStar4/5
Value4/5
Quality5/5

I loved it. I enjoyed that it came in honey lavender and unscented. It cleaned the clothes really well. [I was recruited to try this product for a reduced price and share my honest review]

12/05/2016
Bio-Based Alternative for Tide Fans
StarStarStarStarStar3/5
Value3/5
Quality2/5

As a natural detergent this is a step in the right direction. It's not quite there, but is a good option for Tide fans. I was recruited to this product for a reduced price & to share my honest review.

12/02/2016
Great product!
StarStarStarStarStar5/5
Value5/5
Quality5/5

This was a great product. My daughter who typically reacts to change in laundry soap didnt even notice. I would definitely purchase this product again.

11/26/2016
Great addition to tide linr
StarStarStarStarStar5/5
Value4/5
Quality5/5

Used it to clean all my nursing uniforms got all dirt and stains out clean fragrance

11/25/2016
Decent clean
StarStarStarStarStar4/5
Value3/5
Quality3/5

Clothes came out smelling clean without perfumes. I did not have a chance yet to test on smelly clothes.

11/25/2016
Unfortunately, not that special.
StarStarStarStarStar2/5
Value1/5
Quality2/5

Cleaned my clothes, yes but not a very strong scent smell, which I prefer. [I was recruited to try this product for a reduced price and share my honest review]

11/25/2016
The Tide Team
Scent is very important and we want it to live up to your expectations. We'd very much like to learn more about your experience and see how we may help. Could you please give us a call at 800-879-8433 when you have a moment?<!--[if ReviewResponse]><![endif]-->
11/29/2016
2263740029
StarStarStarStarStar3/5
Value1/5
Quality3/5

I found it very pricey for what it was. Good Tide detergent, but for too much money.

11/22/2016
Amazing product...and enviromentally friendly.
StarStarStarStarStar5/5
Value4/5
Quality5/5

Amazing. It mot only smells and cleans great but environmentally friendly. Leaves clothes clean and fresh. [I was recruited to try this product for a reduced price and share my honest review]

11/22/2016
Great performance
StarStarStarStarStar4/5
Value2/5
Quality4/5

I pre treated a couple oil stains with the detergent and ran the shirt through the wash and the stain is gone. [I was recruited to try this product and share my honest review]

11/22/2016
Angele1981
StarStarStarStarStar5/5

Mmm smells so nice, just washed these today and the smell is light and pleasant. My sheets feel soft and clean and the bonus, no chemicals to irritate my skin. When I opened the pack it was as advertised, smells great with no chemicals after smell and has no color. Loving the eco friendliness as we do need to take better care of the earth. Great job tide, already looking forward to doing my next load of laundry.

11/10/2016
Angele1981
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Mmm smells so nice, just washed these today and the smell is light and pleasant. My sheets feel soft and clean and the bonus, no chemicals to irritate my skin. When I opened the pack it was as advertised, smells great with no chemicals after smell and has no color. Loving the eco friendliness as we do need to take better care of the earth. Great job tide, already looking forward to doing my next load of laundry.

11/10/2016
Clothes that smell awesome
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I thank Tide for the opportunity to try out the Honey lavender Pure Clean detergent.This detergent is the first certified bio-based detergent that is Produced in a facility that uses 100% renewable wind power and generates no landfill waste. It's also USDA certified bio-based detergent. That is not all, it's a 100% recyclable bottle and does not cotain any dyes, chlorine, phosphates, ethanolamine or optical brighteners. All this sounds already awesome to me and many other people out there probably think so too. I received this detergent for free from Tide through BzzAgent to try it out and give my honest reviews about it. I made several loads with this detergent. Days went buy after washing my clothes with it and they still have the awesome scent of the detergent. I loved it but if people are sensitive to scents this would not be good. My clothes smelled fresh and clean. I cannot say if it helps against stains since I live in a apartment and other people use the machine. My clothes get stains from the washing machine. It did clean how it's supposed to but did not try it on taugh stains. I would rate 8 out of 10 since I dont know how it performs on taugh stains. I like that the company tries to be more green and help the environment. If you care about saving this planet I would say it would not hurt to switch to this bottle of detergent if you buy already detergent from this brand. They should switch all the bottles of detergent to this. If they leave just for this bottle then it's just for marketing and try to make you buy because this is new different. Overall it's a nice detergent but the smell might be not good for people who are sensitive to scents that are in other detergents. It does good for the planet. It is worth switching to this detergent bottle. Remember you support the companies what they do by you buying their products. The detergent scent last for days after when you wash with it which other detergent don't do that.

11/09/2016
Clothes that smell awesome
StarStarStarStarStar5/5

I thank Tide for the opportunity to try out the Honey lavender Pure Clean detergent.This detergent is the first certified bio-based detergent that is Produced in a facility that uses 100% renewable wind power and generates no landfill waste. It's also USDA certified bio-based detergent. That is not all, it's a 100% recyclable bottle and does not cotain any dyes, chlorine, phosphates, ethanolamine or optical brighteners. All this sounds already awesome to me and many other people out there probably think so too. I received this detergent for free from Tide through BzzAgent to try it out and give my honest reviews about it. I made several loads with this detergent. Days went buy after washing my clothes with it and they still have the awesome scent of the detergent. I loved it but if people are sensitive to scents this would not be good. My clothes smelled fresh and clean. I cannot say if it helps against stains since I live in a apartment and other people use the machine. My clothes get stains from the washing machine. It did clean how it's supposed to but did not try it on taugh stains. I would rate 8 out of 10 since I dont know how it performs on taugh stains. I like that the company tries to be more green and help the environment. If you care about saving this planet I would say it would not hurt to switch to this bottle of detergent if you buy already detergent from this brand. They should switch all the bottles of detergent to this. If they leave just for this bottle then it's just for marketing and try to make you buy because this is new different. Overall it's a nice detergent but the smell might be not good for people who are sensitive to scents that are in other detergents. It does good for the planet. It is worth switching to this detergent bottle. Remember you support the companies what they do by you buying their products. The detergent scent last for days after when you wash with it which other detergent don't do that.

11/09/2016
This reviewer received incentives from the product manufacturer.
#purclean cleans with less print
StarStarStarStarStar4/5

I love clean sheets. Not much comes close to that feeling of comfort and cleanliness, so the proper laundry detergent is very important to me. Overall I think this stuff is pretty great, the smell is wonderful and the fact that it's created in an energy-conscious facility and contains no dyes is awesome. Overall I don't think it cleaned any better than my other detergent and Tide has a reputation for being one of the higher-priced cleaning options. That being said, this new Tide product will definitely be gracing my laundry cupboard and my sheets after my next shopping trip to help reduce my carbon footprint. Plus, it's puppy-approved ;)

11/08/2016
This reviewer received incentives from the product manufacturer.
#purclean cleans with less print
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) I love clean sheets. Not much comes close to that feeling of comfort and cleanliness, so the proper laundry detergent is very important to me. Overall I think this stuff is pretty great, the smell is wonderful and the fact that it's created in an energy-conscious facility and contains no dyes is awesome. Overall I don't think it cleaned any better than my other detergent and Tide has a reputation for being one of the higher-priced cleaning options. That being said, this new Tide product will definitely be gracing my laundry cupboard and my sheets after my next shopping trip to help reduce my carbon footprint. Plus, it's puppy-approved ;)

11/08/2016
Smells good and works
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) The formula smells good and it definitely does its job . I spilled coffee on my pants and sweater and it took the stains right out . My clothes look great :)

11/08/2016
Tide Purclean is the way to go!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Wow! Living in well water and septic makes it hard to find a friendly soap that also does the job. Well Tide finally nailed it! This is user and environmentally friendly and makes my clothes look like new after each wash! So recommending this product!

11/08/2016
Tide Purclean is the way to go!
StarStarStarStarStar5/5

Wow! Living in well water and septic makes it hard to find a friendly soap that also does the job. Well Tide finally nailed it! This is user and environmentally friendly and makes my clothes look like new after each wash! So recommending this product!

11/08/2016
This reviewer received incentives from the product manufacturer.
Smells good and works
StarStarStarStarStar4/5

The formula smells good and it definitely does its job . I spilled coffee on my pants and sweater and it took the stains right out . My clothes look great :)

11/08/2016
This reviewer received incentives from the product manufacturer.
Smelling fresh
StarStarStarStarStar5/5

Since I got this new detergent, i wash all of my clothes and linens. I washed my curtains and they still smell so good and fresh after 2 weeks. I couldn't ask for more from a detergent

11/08/2016
This reviewer received incentives from the product manufacturer.
Smelling fresh
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Since I got this new detergent, i wash all of my clothes and linens. I washed my curtains and they still smell so good and fresh after 2 weeks. I couldn't ask for more from a detergent

11/08/2016
Love Tide purclean
StarStarStarStarStar5/5

The honey lavender scent is great! I love how this is a bio-based detergent! That is very important to my family and I. My clothes came out nice and clean and smelling great! I will definitely use this product again in the near future. Thanks Tide!

11/08/2016
This reviewer received incentives from the product manufacturer.
Love Tide purclean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) The honey lavender scent is great! I love how this is a bio-based detergent! That is very important to my family and I. My clothes came out nice and clean and smelling great! I will definitely use this product again in the near future. Thanks Tide!

11/08/2016
Awesome tide clean
StarStarStarStarStar5/5

I think this laundry detergent is great. It works awesome on all my laundry including my husbands really dirty work clothes. It gets the stains out and smells awesome. I love that it is a more eco friendly product which is better for our environment and for us. I will for sure purchase this product and continue using it. Love it

11/08/2016
This reviewer received incentives from the product manufacturer.
Awesome tide clean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I think this laundry detergent is great. It works awesome on all my laundry including my husbands really dirty work clothes. It gets the stains out and smells awesome. I love that it is a more eco friendly product which is better for our environment and for us. I will for sure purchase this product and continue using it. Love it

11/08/2016
New favourite detergent!!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) First of all the smell of the honey & lavender is amazing. Normally I use scent boosters to make my clothing smell nice but there was no need to do that with this detergent. I love how it is environmentally friendly.

11/08/2016
New favourite detergent!!
StarStarStarStarStar5/5

First of all the smell of the honey & lavender is amazing. Normally I use scent boosters to make my clothing smell nice but there was no need to do that with this detergent. I love how it is environmentally friendly.

11/08/2016
This reviewer received incentives from the product manufacturer.
Mildly scented, cleans well
StarStarStarStarStar4/5

I like this Tide purclean product. I think I would love it if it was totally unscented. As someone who grew up with chemically sensitive people, I prefer to use detergents that are without fragrance completely, as well as free of dyes, etc. However, the scent on this product - honey lavender - is actually very mild. Actually, it doesn't smell like lavender at all! I was really surprised by this because when I opened the packet I thought it would be heavy with lavender. I even had to put my nose right up to the liquid to sniff the scent. It has a clean smell, perhaps that's the "honey" part, but it was hard to define. I was happy about that, though other people might be disappointed at the lack of lavender scent implied. When my towels came out of the dryer they really didn't smell too much, it was just a nice clean smell, and they looked clean and fresh. I haven't tested out the stain removing aspect of the liquid yet (my towels looked no whiter or brighter than before washing) but I do like that this product is free of dyes and all those yucky chemicals.

11/08/2016
This reviewer received incentives from the product manufacturer.
Mildly scented, cleans well
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) I like this Tide purclean product. I think I would love it if it was totally unscented. As someone who grew up with chemically sensitive people, I prefer to use detergents that are without fragrance completely, as well as free of dyes, etc. However, the scent on this product - honey lavender - is actually very mild. Actually, it doesn't smell like lavender at all! I was really surprised by this because when I opened the packet I thought it would be heavy with lavender. I even had to put my nose right up to the liquid to sniff the scent. It has a clean smell, perhaps that's the "honey" part, but it was hard to define. I was happy about that, though other people might be disappointed at the lack of lavender scent implied. When my towels came out of the dryer they really didn't smell too much, it was just a nice clean smell, and they looked clean and fresh. I haven't tested out the stain removing aspect of the liquid yet (my towels looked no whiter or brighter than before washing) but I do like that this product is free of dyes and all those yucky chemicals.

11/08/2016
Amazing, best ever!
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) Our family loves this. We are used to using Tide original so we were super excited to try Tide Purclean. A definite favourite. Will purchase when we run out!

11/08/2016
Loving the Tide Purclean!!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Absolutely love this laundry detergent. I've switched over to using this detergent regularly. The Honey Lavender scent is subtle but comforting and my whole family has mentioned how good the laundry has smelled this week. I cleaned all of our bedding and both my kids snuggled right into their blankets and sniffed their pillows happily. My daughter has sensitive skin and I've had to use unscented detergent up until now but not anymore!! I highly recommend this product!!!

11/08/2016
Loving the Tide Purclean!!
StarStarStarStarStar5/5

Absolutely love this laundry detergent. I've switched over to using this detergent regularly. The Honey Lavender scent is subtle but comforting and my whole family has mentioned how good the laundry has smelled this week. I cleaned all of our bedding and both my kids snuggled right into their blankets and sniffed their pillows happily. My daughter has sensitive skin and I've had to use unscented detergent up until now but not anymore!! I highly recommend this product!!!

11/08/2016
This reviewer received incentives from the product manufacturer.
Amazing, best ever!
StarStarStarStarStar4/5

Our family loves this. We are used to using Tide original so we were super excited to try Tide Purclean. A definite favourite. Will purchase when we run out!

11/08/2016
This reviewer received incentives from the product manufacturer.
Surprised at the results
StarStarStarStarStar5/5

Didnt expect much but was pleasantly surprised at the way it cleaned my clothes and left them smelling! It took out the grass stains and dirt without any issues and did the same for my kids clothing too! Also nice to know its coming for a 100% renewable wind power and generates no landfill waste

11/08/2016
This reviewer received incentives from the product manufacturer.
Surprised at the results
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Didnt expect much but was pleasantly surprised at the way it cleaned my clothes and left them smelling! It took out the grass stains and dirt without any issues and did the same for my kids clothing too! Also nice to know its coming for a 100% renewable wind power and generates no landfill waste

11/08/2016
The best detergent
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I absolutely love it! It cleans my clothes as suppose to clean but in the same time smells awesome like parfume.

11/08/2016
The best detergent
StarStarStarStarStar5/5

I absolutely love it! It cleans my clothes as suppose to clean but in the same time smells awesome like parfume.

11/08/2016
This reviewer received incentives from the product manufacturer.
Free. !!!!!!!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Wo this tide it amazing #gotitfree #tidepureclean.. Ihave mechanics in the house this cleans all stains though.. Feel better using and contributing to the envirmonet

11/08/2016
Free. !!!!!!!
StarStarStarStarStar5/5

Wo this tide it amazing #gotitfree #tidepureclean.. Ihave mechanics in the house this cleans all stains though.. Feel better using and contributing to the envirmonet

11/08/2016
This reviewer received incentives from the product manufacturer.
Clean, clothes and environment alike
StarStarStarStarStar4/5

I always look for ways to live my life sustainably, and I'm not sure why I haven't applied it to my laundry until now. Perhapps I always thought it wouldn't be as clean just because there aren't harsh chemicals, but boy was I wrong. Tide purclean not only is great for the environment, but it also left my clothes feeling clean and fresh! I also don't have to worry as much about the impact that my laundry is having on the environment as well! I will definitely recommend this to everyone. It doesn't take a lot of effort to be clean AND green!

11/08/2016
This reviewer received incentives from the product manufacturer.
Clean, clothes and environment alike
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) I always look for ways to live my life sustainably, and I'm not sure why I haven't applied it to my laundry until now. Perhapps I always thought it wouldn't be as clean just because there aren't harsh chemicals, but boy was I wrong. Tide purclean not only is great for the environment, but it also left my clothes feeling clean and fresh! I also don't have to worry as much about the impact that my laundry is having on the environment as well! I will definitely recommend this to everyone. It doesn't take a lot of effort to be clean AND green!

11/08/2016
My new go to detergent for my little one's clothes!
StarStarStarStarStar5/5

I'm falling in love with the new Tide Purclean laundry detergent. I was kind of skeptical on whether or not this bio-based detergent would actually clean and get stains out of mine and my little one's clothes, as another well known "pure" laundry detergent that I'd bought did not live up to my expectations. But Tide Purclean surpassed my expectactions. It completely got out the blueberry stains (after a little pretreating first) from my little one's clothes that I thought may still (and usually does) linger after the wash. And our other clothes that had started to look a little dingy, even after being washed, came out looking much brighter and cleaner. The honey lavender scent is also divine and does not irritate me, my husband or my little one (hubby actually real likes the scent). It feels really good to know that I'm using a product that is a lot more sustainable and friendlier to the environment than other detergents. And with no dyes, chlorine, phosphates, ethanolamine and optical brighteners I feel more than comfortable using it for my little one's clothes.

11/08/2016
This reviewer received incentives from the product manufacturer.
My new go to detergent for my little one's clothes!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I'm falling in love with the new Tide Purclean laundry detergent. I was kind of skeptical on whether or not this bio-based detergent would actually clean and get stains out of mine and my little one's clothes, as another well known "pure" laundry detergent that I'd bought did not live up to my expectations. But Tide Purclean surpassed my expectactions. It completely got out the blueberry stains (after a little pretreating first) from my little one's clothes that I thought may still (and usually does) linger after the wash. And our other clothes that had started to look a little dingy, even after being washed, came out looking much brighter and cleaner. The honey lavender scent is also divine and does not irritate me, my husband or my little one (hubby actually real likes the scent). It feels really good to know that I'm using a product that is a lot more sustainable and friendlier to the environment than other detergents. And with no dyes, chlorine, phosphates, ethanolamine and optical brighteners I feel more than comfortable using it for my little one's clothes.

11/08/2016
smells awesome
StarStarStarStarStar5/5

i think its nice and the smell lasts until you wear it. the detergent its self works and took out stains left behind by my 6 year old haha. so its a nice detergent and it is the first 65% USDA certified bio-based detergent with the cleaning power of Tide. i used them all already and gave some to my mother in law to try.

11/08/2016
This reviewer received incentives from the product manufacturer.
Love Tide!
StarStarStarStarStar5/5

I love this new Tide laundry detergent, smells amazing (leaves your clothes smelling great too) and gets rid of stains!

11/08/2016
This reviewer received incentives from the product manufacturer.
Love Tide!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I love this new Tide laundry detergent, smells amazing (leaves your clothes smelling great too) and gets rid of stains!

11/08/2016
smells awesome
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) i think its nice and the smell lasts until you wear it. the detergent its self works and took out stains left behind by my 6 year old haha. so its a nice detergent and it is the first 65% USDA certified bio-based detergent with the cleaning power of Tide. i used them all already and gave some to my mother in law to try.

11/08/2016
Purclean amazing
StarStarStarStarStar5/5

Not only is it Eco friendly,budget friendly and easy on the skin..it cleans too!!!Clothes look just as white,and stains come out like original Tide,but with less damage to our vulnerable ecosystems!!!The price point of this is fabulous,and this will replace our current household detergent

11/08/2016
This reviewer received incentives from the product manufacturer.
Cleans well
StarStarStarStarStar4/5

This product works well, sometimes green products don't work as well as the regular ones but Tide purclean cleans as well as regular Tide. I am used to unscented detergent so the lavender smell was a little too strong for my liking - if they come out with an unscented version I would definitely switch over to this product.

11/08/2016
This reviewer received incentives from the product manufacturer.
Cleans well
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) This product works well, sometimes green products don't work as well as the regular ones but Tide purclean cleans as well as regular Tide. I am used to unscented detergent so the lavender smell was a little too strong for my liking - if they come out with an unscented version I would definitely switch over to this product.

11/08/2016
Purclean amazing
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Not only is it Eco friendly,budget friendly and easy on the skin..it cleans too!!!Clothes look just as white,and stains come out like original Tide,but with less damage to our vulnerable ecosystems!!!The price point of this is fabulous,and this will replace our current household detergent

11/08/2016
Cleans clothes and my conscience
StarStarStarStarStar5/5

Does a great job of cleaning clothes, as well as any other detergent anyways. As well doesn't make me feel guilty for mother earth. Didn't get intensive with it's capabilities, I just found it worked and smelled good too.

11/08/2016
This reviewer received incentives from the product manufacturer.
Cleans clothes and my conscience
StarStarStarStarStar5/5

Does a great job of cleaning clothes, as well as any other detergent anyways. As well doesn't make me feel guilty for mother earth. Didn't get intensive with it's capabilities, I just found it worked and smelled good too.

11/08/2016
This reviewer received incentives from the product manufacturer.
Cleans clothes and my conscience
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Does a great job of cleaning clothes, as well as any other detergent anyways. As well doesn't make me feel guilty for mother earth. Didn't get intensive with it's capabilities, I just found it worked and smelled good too.

11/08/2016
Environmental friendly detergent I have used
StarStarStarStarStar5/5

It is such a good detergent. After using couple loads, I went to the grocery store and bought big one directly. Feel good to our earth.

11/08/2016
This reviewer received incentives from the product manufacturer.
The Most Amazing Detergent! Thanks BzzAgent!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I absolutely believe that this detergent is the best so far that I have tried. I have tried many other detergents; some are bad, some are alright but THIS ONE: This one is amazing! I tried it with my laundry and also gave it to others who can also say with me that this detergent works absolutely amazing to clean and is the most GUILT FREE detergent ever. Tide Purclean is the first bio-based detergent which is in a 100% recyclable bottle and is made in a 100% renewable wind energy facility.Definitely a guilt free product! BzzAgent sent me a lot of samples so I can share with others which I absolutely did. My friends, friends of friends, and relatives all believe that you should definitely give this detergent a try!! This also (as a bonus) has a slight fresh smell of lavender honey. Will you make the switch? I did.

11/08/2016
Environmental friendly detergent I have used
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) It is such a good detergent. After using couple loads, I went to the grocery store and bought big one directly. Feel good to our earth.

11/08/2016
The Most Amazing Detergent! Thanks BzzAgent!
StarStarStarStarStar5/5

I absolutely believe that this detergent is the best so far that I have tried. I have tried many other detergents; some are bad, some are alright but THIS ONE: This one is amazing! I tried it with my laundry and also gave it to others who can also say with me that this detergent works absolutely amazing to clean and is the most GUILT FREE detergent ever. Tide Purclean is the first bio-based detergent which is in a 100% recyclable bottle and is made in a 100% renewable wind energy facility.Definitely a guilt free product! BzzAgent sent me a lot of samples so I can share with others which I absolutely did. My friends, friends of friends, and relatives all believe that you should definitely give this detergent a try!! This also (as a bonus) has a slight fresh smell of lavender honey. Will you make the switch? I did.

11/08/2016
This reviewer received incentives from the product manufacturer.
Very nice sent and fresh clothes
StarStarStarStarStar5/5

When I saw the sent of the detergent I knew instantly I was going to love it. I absolutely love lavender and this is with honey too! My clothes came out fresh and clean with a very pleasant but not too strong scent. I am very pleased with this detergent and would defiantly purchase it . No complaints from me. Thanks BzzAgent!

11/08/2016
This reviewer received incentives from the product manufacturer.
Very nice sent and fresh clothes
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) When I saw the sent of the detergent I knew instantly I was going to love it. I absolutely love lavender and this is with honey too! My clothes came out fresh and clean with a very pleasant but not too strong scent. I am very pleased with this detergent and would defiantly purchase it . No complaints from me. Thanks BzzAgent!

11/08/2016
An environmentally friendly detergent that still gets the job done!
StarStarStarStarStar5/5

Normally, we use a homemade laundry detergent but I recently came across an article that said homemade detergent wasn't the same as commercially made detergent. In addition to not cleaning your laundry it can actually harm your washing machine! It wasn't quite a week later that I received an invite to the Tide Purclean campaign! What timing! We have used about half of the packets and so far are quite impressed! The scent is light and pleasant - even my husband agrees! We are not big fans of the strong floral scent that most detergents have so it was nice to have one that did not give me a headache. Tide Purclean is also slightly thinner of a detergent than others so I find that it comes out of the detergent slot much more easily and doesn't leave a ring of residue. I like that it was able to effectively clean items that are more delicate - like my daughters' dance attire.

11/08/2016
This reviewer received incentives from the product manufacturer.
An environmentally friendly detergent that still gets the job done!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Normally, we use a homemade laundry detergent but I recently came across an article that said homemade detergent wasn't the same as commercially made detergent. In addition to not cleaning your laundry it can actually harm your washing machine! It wasn't quite a week later that I received an invite to the Tide Purclean campaign! What timing! We have used about half of the packets and so far are quite impressed! The scent is light and pleasant - even my husband agrees! We are not big fans of the strong floral scent that most detergents have so it was nice to have one that did not give me a headache. Tide Purclean is also slightly thinner of a detergent than others so I find that it comes out of the detergent slot much more easily and doesn't leave a ring of residue. I like that it was able to effectively clean items that are more delicate - like my daughters' dance attire.

11/08/2016
Smart, socially responsible Marketing-Scent is Not New
StarStarStarStarStar4/5

About 8 or so years ago, Tide sold a detergent that had the exact same smell to it but they discontinued production for some reason. It was a natural/essential line with baking soda so I had purchased it to use for my sensitive skin family to try. Unfortunately my husband developed a rash from it when I had used it around his neck, socks and belt line so I used it only to wash my own delicates. As soon as I cut off the top of this detergent I recognized the smell. It's mild and smells great but definitely isn't a new scent, just one Tide appears to be rebranding with the all natural, zero waste production facility and renewable energy wind farm concept attached to their marketing campaign. In addition to the "free from" certain additives that many consumers are conscious of now including, ethanolamine, dyes, chlorine and phosphates because of their negative environmental and biological human impact. Smart move since that is an important, social cause for large companies to be focusing on their environmental footprints and social responsibilities. Tide Purclean works like any other HE detergent in my opinion; my clothes were cleaned without any residue in my top loading washing machine. The scent is mild and does linger slightly following wash and since I don't use any fabric softeners or added scent boosters, I know the loads I have washed with Pur Clean as opposed to my usual brand. I would definitely buy it but the big test will be to see if my husband or children develop a rash due to skin sensitivities. I've secretly washed my hubbies socks and undergarments in Pur Clean without his knowledge and will wait to see if there is any negative reactions over a few more washed loads. One load isn't enough to determine sensitivity.

11/08/2016
This reviewer received incentives from the product manufacturer.
Smart, socially responsible Marketing-Scent is Not New
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) About 8 or so years ago, Tide sold a detergent that had the exact same smell to it but they discontinued production for some reason. It was a natural/essential line with baking soda so I had purchased it to use for my sensitive skin family to try. Unfortunately my husband developed a rash from it when I had used it around his neck, socks and belt line so I used it only to wash my own delicates. As soon as I cut off the top of this detergent I recognized the smell. It's mild and smells great but definitely isn't a new scent, just one Tide appears to be rebranding with the all natural, zero waste production facility and renewable energy wind farm concept attached to their marketing campaign. In addition to the "free from" certain additives that many consumers are conscious of now including, ethanolamine, dyes, chlorine and phosphates because of their negative environmental and biological human impact. Smart move since that is an important, social cause for large companies to be focusing on their environmental footprints and social responsibilities. Tide Purclean works like any other HE detergent in my opinion; my clothes were cleaned without any residue in my top loading washing machine. The scent is mild and does linger slightly following wash and since I don't use any fabric softeners or added scent boosters, I know the loads I have washed with Pur Clean as opposed to my usual brand. I would definitely buy it but the big test will be to see if my husband or children develop a rash due to skin sensitivities. I've secretly washed my hubbies socks and undergarments in Pur Clean without his knowledge and will wait to see if there is any negative reactions over a few more washed loads. One load isn't enough to determine sensitivity.

11/08/2016
A sustainable option!
StarStarStarStarStar5/5

I think the new Tide® purclean is an innovative product line that will set the stage for other brands to bring forth a similar, sustainable product to the market. Nowadays, everyone's abuzz in regards to being 'more sustainable' or more green. However, ways to become so are limited when it comes to household activities. The new Tide® purclean fits into my lifestyle as well as anyone else seeking to make a more eco-friendly change. I received 5 sachets of Tide® purclean in a sample size of 1 load. As of now, I have been able to use up all 5 sample sizes and I'm quite impressed by the end results. My clothes are as clean and fresh-scented in comparison to the regular Tide detergent I currently use. The quality of the product remains in the brand name of Tide and this product is different than any other products I've tested before since how this product is made is what makes it a breakthrough. This product is made at a zero manufacturing waste to landfill site and is designed free of dyes, chlorine, phosphates or optical brighteners. I currently live in a part of Canada that will soon have carbon tax implications for the residential population and any step that I can take to reduce my carbon footprint will ultimately also lower my family's overall carbon tax. I will definitely be purchasing Tide® purclean once my current detergent runs out. Thanks BzzAgent for introducing me to this innovative product I wasn't aware was available in the market!

11/08/2016
This reviewer received incentives from the product manufacturer.
A sustainable option!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I think the new Tide® purclean is an innovative product line that will set the stage for other brands to bring forth a similar, sustainable product to the market. Nowadays, everyone's abuzz in regards to being 'more sustainable' or more green. However, ways to become so are limited when it comes to household activities. The new Tide® purclean fits into my lifestyle as well as anyone else seeking to make a more eco-friendly change. I received 5 sachets of Tide® purclean in a sample size of 1 load. As of now, I have been able to use up all 5 sample sizes and I'm quite impressed by the end results. My clothes are as clean and fresh-scented in comparison to the regular Tide detergent I currently use. The quality of the product remains in the brand name of Tide and this product is different than any other products I've tested before since how this product is made is what makes it a breakthrough. This product is made at a zero manufacturing waste to landfill site and is designed free of dyes, chlorine, phosphates or optical brighteners. I currently live in a part of Canada that will soon have carbon tax implications for the residential population and any step that I can take to reduce my carbon footprint will ultimately also lower my family's overall carbon tax. I will definitely be purchasing Tide® purclean once my current detergent runs out. Thanks BzzAgent for introducing me to this innovative product I wasn't aware was available in the market!

11/08/2016
Tide Purclean
StarStarStarStarStar5/5

I have received the Tide Purple an through bzzagent. Love the Honey Lavender scent. It has no dyes, chlorine and phosphates. It is very gentle for families with sensitivity issues. Stain fighter and energy saver product. Can be used in both HE and regular machines.

11/08/2016
This reviewer received incentives from the product manufacturer.
Tide Purclean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I have received the Tide Purple an through bzzagent. Love the Honey Lavender scent. It has no dyes, chlorine and phosphates. It is very gentle for families with sensitivity issues. Stain fighter and energy saver product. Can be used in both HE and regular machines.

11/08/2016
Really gets rid of stains
StarStarStarStarStar5/5

I work in a hospital, so my scrubs come in contact with and pick up a lot of nasty stains. Tide purclean does a fantastic job of getting rid of all of the spots and stains! I especially love that Yide Purclean removes the stains without resorting to harmful chemicals (and without pre-treatment, which is great for us busy people). Look at this scrub top-you'd never be able to tell that before washing, it was spotted with blood!

11/08/2016
This reviewer received incentives from the product manufacturer.
Really gets rid of stains
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I work in a hospital, so my scrubs come in contact with and pick up a lot of nasty stains. Tide purclean does a fantastic job of getting rid of all of the spots and stains! I especially love that Yide Purclean removes the stains without resorting to harmful chemicals (and without pre-treatment, which is great for us busy people). Look at this scrub top-you'd never be able to tell that before washing, it was spotted with blood!

11/08/2016
FABULOUS washing detergent!
StarStarStarStarStar5/5

We are expecting a baby on February 1 and got 3 bags of secondhand baby clothes and bibs as well as a Boba baby carrier from friends in very good condition except for staining. There were spots of pink, red, green, brown, yellow and orange from food on the shirts and some grass stains on pant knees and elbows. While some stains were pale and faint, others were more noticeable, especially on the white bibs and pastel-coloured shirts. Figuring the natural ingredients of Tide would be OK for a baby, and hoping that the stains would come off, I tossed the clothes, bibs and carrier into our washer along with one sachet of the Tide sample. Lo and behold, 51 minutes later...everything came out with only the tiniest hint of lavender (I honestly don't even like the scent of lavender, but this wasn't too bad) and the faint stains had vanished. The tougher ones, like the grass marks on the knees and elbows of some outfits, were considerably lighter; I'm sure that with another wash in hot water they'd come off entirely or be hardly visible. Also greatly appreciated was how the bright colours of the clothing remained bright. Overall, I was very, very pleased with how the laundry turned out, and thankfully our baby won't be coming home from the hospital naked now that she has clean onesies, socks, hats and jackets! If Tide makes an unscented bio detergent, I'd be the first in line to buy it!

11/08/2016
This reviewer received incentives from the product manufacturer.
Fantastic product!
StarStarStarStarStar5/5

I think tide pure clean is one of the best smelling laundry detergent I've ever used! The smell lasts and my clothes come out of the dryer smelling and looking fabulous. I'm in love with this detergent!

11/08/2016
This reviewer received incentives from the product manufacturer.
FABULOUS washing detergent!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) We are expecting a baby on February 1 and got 3 bags of secondhand baby clothes and bibs as well as a Boba baby carrier from friends in very good condition except for staining. There were spots of pink, red, green, brown, yellow and orange from food on the shirts and some grass stains on pant knees and elbows. While some stains were pale and faint, others were more noticeable, especially on the white bibs and pastel-coloured shirts. Figuring the natural ingredients of Tide would be OK for a baby, and hoping that the stains would come off, I tossed the clothes, bibs and carrier into our washer along with one sachet of the Tide sample. Lo and behold, 51 minutes later...everything came out with only the tiniest hint of lavender (I honestly don't even like the scent of lavender, but this wasn't too bad) and the faint stains had vanished. The tougher ones, like the grass marks on the knees and elbows of some outfits, were considerably lighter; I'm sure that with another wash in hot water they'd come off entirely or be hardly visible. Also greatly appreciated was how the bright colours of the clothing remained bright. Overall, I was very, very pleased with how the laundry turned out, and thankfully our baby won't be coming home from the hospital naked now that she has clean onesies, socks, hats and jackets! If Tide makes an unscented bio detergent, I'd be the first in line to buy it!

11/08/2016
Fantastic product!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I think tide pure clean is one of the best smelling laundry detergent I've ever used! The smell lasts and my clothes come out of the dryer smelling and looking fabulous. I'm in love with this detergent!

11/08/2016
Purclean good
StarStarStarStarStar4/5

I like that this detergent is eco friendly withought the hefty price tag of other brands. With a baby in the house i am constantly doing laundry and this product has no problems keeping up and i feel confindent that it won't harm his sensitive skin.

11/08/2016
This reviewer received incentives from the product manufacturer.
Tide PurClean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I love this laundry detergent. The lavender and honey scent is amazing. It washed the clothes great and my clothes came out of the wash smelling amazing.

11/08/2016
Purclean good
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) I like that this detergent is eco friendly withought the hefty price tag of other brands. With a baby in the house i am constantly doing laundry and this product has no problems keeping up and i feel confindent that it won't harm his sensitive skin.

11/08/2016
Tide PurClean
StarStarStarStarStar5/5

I love this laundry detergent. The lavender and honey scent is amazing. It washed the clothes great and my clothes came out of the wash smelling amazing.

11/08/2016
This reviewer received incentives from the product manufacturer.
Pureclean good
StarStarStarStarStar4/5

I like that this detergent is eco friendly withought the hefty price tag of other brands. With a baby in the house i am constantly doing laundry and this product has no problems keeping up and i feel confindent that it won't harm his sensitive skin.

11/08/2016
This reviewer received incentives from the product manufacturer.
Pureclean good
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) I like that this detergent is eco friendly withought the hefty price tag of other brands. With a baby in the house i am constantly doing laundry and this product has no problems keeping up and i feel confindent that it won't harm his sensitive skin.

11/08/2016
Before the flood
StarStarStarStarStar5/5

The urge to use ecological and biological product is very strong for me. I was glad to have a detergent that also takes this seriously. I wish the whole brand would take this action. The detergent was efficient and worked very well. My clothes were left clean and smelling fresh. I loved it !

11/08/2016
This reviewer received incentives from the product manufacturer.
Before the flood
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) The urge to use ecological and biological product is very strong for me. I was glad to have a detergent that also takes this seriously. I wish the whole brand would take this action. The detergent was efficient and worked very well. My clothes were left clean and smelling fresh. I loved it !

11/08/2016
Loved this and being kind to the environment
StarStarStarStarStar5/5

I really love Tide PurClean. Firstly it cleaned my clothes (most important!!) - I even put white dirty socks in the laundry (no bleach) and it did an admirable job cleaning them (not sparkling white like when you use bleach but still clean!). I also LOVED the scent...I saw some reviews the scent was overpowering etc so the first thing I did when I opened a package was smell it and it was a subtle honey/lavender scent (not in the least bit over powering) and frankly there was no scent on my clothes after they were laundered. What I move love about this product is the thought into how a giant company that produces Tide can start to be environmentally friendly and that there are no dyes etc as I feel there are far too many artificial things in everything (food, cleaning products etc) so I would definitely buy this product!!!

11/08/2016
This reviewer received incentives from the product manufacturer.
Loved this and being kind to the environment
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I really love Tide PurClean. Firstly it cleaned my clothes (most important!!) - I even put white dirty socks in the laundry (no bleach) and it did an admirable job cleaning them (not sparkling white like when you use bleach but still clean!). I also LOVED the scent...I saw some reviews the scent was overpowering etc so the first thing I did when I opened a package was smell it and it was a subtle honey/lavender scent (not in the least bit over powering) and frankly there was no scent on my clothes after they were laundered. What I move love about this product is the thought into how a giant company that produces Tide can start to be environmentally friendly and that there are no dyes etc as I feel there are far too many artificial things in everything (food, cleaning products etc) so I would definitely buy this product!!!

11/08/2016
I'm Finally Purclean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Really glad I was chosen to try this product from Bzzagent and Tide Purclean. It took out the coffee stains i ended up with one stressful day at work when I drank 4 pots of coffee...no wonder some of it spilled on my clothes:( Can't wait to test it on my boyfriends greasy and oily clothes....he always seems to get dirty when working on small engines....can't wait to post the before and after pictures for that:) Did I mention to everyone that it has an awesome scent to it....love it....need a candle with that scent and my world would be perfect.

11/08/2016
I'm Finally Purclean
StarStarStarStarStar5/5

Really glad I was chosen to try this product from Bzzagent and Tide Purclean. It took out the coffee stains i ended up with one stressful day at work when I drank 4 pots of coffee...no wonder some of it spilled on my clothes:( Can't wait to test it on my boyfriends greasy and oily clothes....he always seems to get dirty when working on small engines....can't wait to post the before and after pictures for that:) Did I mention to everyone that it has an awesome scent to it....love it....need a candle with that scent and my world would be perfect.

11/08/2016
This reviewer received incentives from the product manufacturer.
Initial impressions
StarStarStarStarStar3/5

The Tide purclean campaign is here! I don't generally use Tide or any major brand detergent, so was interested in giving this one a try. I'm intrigued by the idea of a major brand offering a product that is sustainably manufactured and free of dyes, phosphates, etc. These are huge bonuses for my family of three, some of whom have major allergies and sensitivities to a long list of food and environmental items. My initial excitement wilted some upon opening the single use package. The scent is very strong. It's not a particularly bad smell, but just very strong. For a family that doesn't use scented cleaners or products, this was a lot to take in. I did a trst load of laundry with our sheets and blankets for the spare bed. They came out or the wash clean and soft, but the smell still lingered. I'll try a few minutes more loads and write a second review, but the scent may just be a deal breaker for this family.

11/07/2016
This reviewer received incentives from the product manufacturer.
Initial impressions
StarStarStarStarStar3/5

(This review was collected as part of a promotion.) The Tide purclean campaign is here! I don't generally use Tide or any major brand detergent, so was interested in giving this one a try. I'm intrigued by the idea of a major brand offering a product that is sustainably manufactured and free of dyes, phosphates, etc. These are huge bonuses for my family of three, some of whom have major allergies and sensitivities to a long list of food and environmental items. My initial excitement wilted some upon opening the single use package. The scent is very strong. It's not a particularly bad smell, but just very strong. For a family that doesn't use scented cleaners or products, this was a lot to take in. I did a trst load of laundry with our sheets and blankets for the spare bed. They came out or the wash clean and soft, but the smell still lingered. I'll try a few minutes more loads and write a second review, but the scent may just be a deal breaker for this family.

11/07/2016
My new favourite detergent!
StarStarStarStarStar5/5

I think this new tide bio based detergent is so awesome. I love that it's free of dyes. And it smells great. My kids love it. They said it's smells lovely :) thanks again

11/07/2016
This reviewer received incentives from the product manufacturer.
Tide Pur Clean
StarStarStarStarStar5/5

This new Tide is a great addition to the Tide family! The name is a perfect fit to this product. Knowing that this detergent is made with 100% renewable wind power electricity shows that this manufacturer cares about the earth. Having Tide Pur clean free-from colour and dyes and is a Biobased product makes me much more encouraged to purchase it. I have sensitive skin and this product was only lightly scented with honey and lavender, therefore it did not irritate me.

11/07/2016
This reviewer received incentives from the product manufacturer.
My new favourite detergent!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I think this new tide bio based detergent is so awesome. I love that it's free of dyes. And it smells great. My kids love it. They said it's smells lovely :) thanks again

11/07/2016
Tide Pur Clean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) This new Tide is a great addition to the Tide family! The name is a perfect fit to this product. Knowing that this detergent is made with 100% renewable wind power electricity shows that this manufacturer cares about the earth. Having Tide Pur clean free-from colour and dyes and is a Biobased product makes me much more encouraged to purchase it. I have sensitive skin and this product was only lightly scented with honey and lavender, therefore it did not irritate me.

11/07/2016
Tide clean
StarStarStarStarStar5/5

I love this new tide, finally a good quality brand choosing to be free of dyes, brighteners and chlorine. I love that it is made in a plant that uses 100% renewable wind power, it make me wonder how they make the rest of there product line which i also use. Definitely a step in the right direction for Tide. I found it cleaned the clothes well, I washed a load of kitchen soiled clothes, they came out nice and fresh from the washer, thumbs up in my book.

11/07/2016
This reviewer received incentives from the product manufacturer.
Tide clean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I love this new tide, finally a good quality brand choosing to be free of dyes, brighteners and chlorine. I love that it is made in a plant that uses 100% renewable wind power, it make me wonder how they make the rest of there product line which i also use. Definitely a step in the right direction for Tide. I found it cleaned the clothes well, I washed a load of kitchen soiled clothes, they came out nice and fresh from the washer, thumbs up in my book.

11/07/2016
Awesome new product!
StarStarStarStarStar5/5

My family always used Tide products to wash laundry. So when I found out that Tide has a new environmentally friendly laundry detergent - I just had to try it. It is fantastic! It smells great, still cleans like the original Tide and its environmentally friendly. Its a great product and I highly recommend it.

11/07/2016
This reviewer received incentives from the product manufacturer.
Safe and smells great!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I have sensitive skin so I'm always very careful with products that have a lot of chemicals so I love how it this is eco friendly. It leaves my clothes smelling so good and leaves my clothes soft. Another plus is that it is also good for the environment!

11/07/2016
Safe and smells great!
StarStarStarStarStar5/5

I have sensitive skin so I'm always very careful with products that have a lot of chemicals so I love how it this is eco friendly. It leaves my clothes smelling so good and leaves my clothes soft. Another plus is that it is also good for the environment!

11/07/2016
This reviewer received incentives from the product manufacturer.
Awesome new product!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) My family always used Tide products to wash laundry. So when I found out that Tide has a new environmentally friendly laundry detergent - I just had to try it. It is fantastic! It smells great, still cleans like the original Tide and its environmentally friendly. Its a great product and I highly recommend it.

11/07/2016
Smells good, cleans good
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) The lavender scent is calming and smells good, the results from washing a regular load of laundry was good. Although i didn't try it only any super soiled clothing but for an average load of laundry it seems to do the job. And the plus side of using it is the eco friendly factor!

11/07/2016
Smells good, cleans good
StarStarStarStarStar5/5

The lavender scent is calming and smells good, the results from washing a regular load of laundry was good. Although i didn't try it only any super soiled clothing but for an average load of laundry it seems to do the job. And the plus side of using it is the eco friendly factor!

11/07/2016
This reviewer received incentives from the product manufacturer.
Clean and safe
StarStarStarStarStar4/5

(This review was collected as part of a promotion.) I really liked this product because all my family have sensitive skin so we are careful about what we wash our clothes with. The smell is mild and good. I think I will purchase it in the future.

11/07/2016
Clean and safe
StarStarStarStarStar4/5

I really liked this product because all my family have sensitive skin so we are careful about what we wash our clothes with. The smell is mild and good. I think I will purchase it in the future.

11/07/2016
This reviewer received incentives from the product manufacturer.
Tide purclean honey lavender
StarStarStarStarStar5/5

I love this product. The smell of it is fantastic and lasts even after it is finished in the washer. It cleaned the clothes without any issues.

11/07/2016
This reviewer received incentives from the product manufacturer.
Tide purclean honey lavender
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I love this product. The smell of it is fantastic and lasts even after it is finished in the washer. It cleaned the clothes without any issues.

11/07/2016
Smells great and made clothes softer!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) This is a great liquid detergent. The smell is great! I'm not usually a fan of lavender, but this Lavender and Honey scent is divine - it's not too strong yet provides a nice scent that lasts. Surprisingly, I found it actually made my clothes softer, and it does live up to the claim where it cleans just as good as your regular Tide detergent. I love that it's a bio-based product because I've been switching over to more eco-friendly and safe products. It's a plus that this detergent is made in a facility that uses wind power and generates no land waste! Way to go Tide!

11/07/2016
Smells great and made clothes softer!
StarStarStarStarStar5/5

This is a great liquid detergent. The smell is great! I'm not usually a fan of lavender, but this Lavender and Honey scent is divine - it's not too strong yet provides a nice scent that lasts. Surprisingly, I found it actually made my clothes softer, and it does live up to the claim where it cleans just as good as your regular Tide detergent. I love that it's a bio-based product because I've been switching over to more eco-friendly and safe products. It's a plus that this detergent is made in a facility that uses wind power and generates no land waste! Way to go Tide!

11/07/2016
This reviewer received incentives from the product manufacturer.
Sustainable laundry
StarStarStarStarStar5/5

Want to know how to do your laundry and help the environment at the same time. Tide has come out with Tide purclear, it is the 1st bio-based detergent that is free of dyes, chlorine, phosphates! My mind is blown that this company makes this great product in a facility that uses 100% renewable wind power and generates no landfill waste. The sample that I received from BuzzAgent and Tide came withe the Honey Lavender scent, I have a huge scent allergy, but this product did not affect my allergy in any way. I got the same awesome result, with this delicious new scent, feels great to able to help out the environment in the process!

11/07/2016
This reviewer received incentives from the product manufacturer.
Sustainable laundry
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Want to know how to do your laundry and help the environment at the same time. Tide has come out with Tide purclear, it is the 1st bio-based detergent that is free of dyes, chlorine, phosphates! My mind is blown that this company makes this great product in a facility that uses 100% renewable wind power and generates no landfill waste. The sample that I received from BuzzAgent and Tide came withe the Honey Lavender scent, I have a huge scent allergy, but this product did not affect my allergy in any way. I got the same awesome result, with this delicious new scent, feels great to able to help out the environment in the process!

11/07/2016
Tide pureclean
StarStarStarStarStar5/5

I feel that tide is listening when we ask for a more environmentally friendly detergent. This detergent smells amazing and still gets my clothes clean while being better for the environment. I also love that I can find this at my grocery store, not a specialty store. The price is also very competitive with other brands.

11/06/2016
This reviewer received incentives from the product manufacturer.
Tide pureclean
StarStarStarStarStar5/5

I feel that tide is listening when we ask for a more environmentally friendly detergent. This detergent smells amazing and still gets my clothes clean while being better for the environment. I also love that I can find this at my grocery store, not a specialty store. The price is also very competitive with other brands.

11/06/2016
This reviewer received incentives from the product manufacturer.
Tide pureclean
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I feel that tide is listening when we ask for a more environmentally friendly detergent. This detergent smells amazing and still gets my clothes clean while being better for the environment. I also love that I can find this at my grocery store, not a specialty store. The price is also very competitive with other brands.

11/06/2016
Finally NO MORE irritated skin!
StarStarStarStarStar5/5

This detergent is the answer to all of my worries! For a long time now, I have struggled to find a detergent that was effective at cleaning my clothes, and more importantly, that did not irritate my skin. I have been suffering with extremely sensitive, itchy, and burning skin from using other detergents, and now I am so happy to say that Tide Purclean is the answer! I will never buy another detergent again!!

11/06/2016
This reviewer received incentives from the product manufacturer.
Finally NO MORE irritated skin!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) This detergent is the answer to all of my worries! For a long time now, I have struggled to find a detergent that was effective at cleaning my clothes, and more importantly, that did not irritate my skin. I have been suffering with extremely sensitive, itchy, and burning skin from using other detergents, and now I am so happy to say that Tide Purclean is the answer! I will never buy another detergent again!!

11/06/2016
First load
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) My first load was good. I didn't see anything unpleasant yet. The odor was different, never smelled that before in detergente. The cloths was clean when they came out and soft. Which is awesome. I'm wondering about the feel on the skin and that's something I'm looking forward to seeing tomorrow

11/06/2016
First load
StarStarStarStarStar5/5

My first load was good. I didn't see anything unpleasant yet. The odor was different, never smelled that before in detergente. The cloths was clean when they came out and soft. Which is awesome. I'm wondering about the feel on the skin and that's something I'm looking forward to seeing tomorrow

11/06/2016
This reviewer received incentives from the product manufacturer.
Hippy Mom Approved
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I'm very concerned about the chemicals I keep in and around my home. As a new mom I even more crazy than usual. The smell of pur clean is great and it lasts for days after the wash. Works great on dirty, sticky baby clothes. I recommend this detergent to everyone!

11/06/2016
Amazing Bio-Based Detergent!!!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Very happy to have received this as a sample from BzzAgent and Tide!! #GotItFree When you first go to use this detergent - you immediately notice that it smells fantastic! The mild Honey Lavender Scent is so refreshing out of the packet, and then lingers in the clothing out of the dryer lasting for quite some days afterwards. I'm so happy there is now a Bio-Based Tide detergent on the market, which still lives up to the traditional Tide cleaning power quality. Tide does not disappoint.

11/06/2016
Hippy Mom Approved
StarStarStarStarStar5/5

I'm very concerned about the chemicals I keep in and around my home. As a new mom I even more crazy than usual. The smell of pur clean is great and it lasts for days after the wash. Works great on dirty, sticky baby clothes. I recommend this detergent to everyone!

11/06/2016
This reviewer received incentives from the product manufacturer.
Amazing Bio-Based Detergent!!!
StarStarStarStarStar5/5

Very happy to have received this as a sample from BzzAgent and Tide!! #GotItFree When you first go to use this detergent - you immediately notice that it smells fantastic! The mild Honey Lavender Scent is so refreshing out of the packet, and then lingers in the clothing out of the dryer lasting for quite some days afterwards. I'm so happy there is now a Bio-Based Tide detergent on the market, which still lives up to the traditional Tide cleaning power quality. Tide does not disappoint.

11/06/2016
This reviewer received incentives from the product manufacturer.
GREATNESS OF FRESHNESS
StarStarStarStarStar5/5

Still using this product and it smells wonderful and works really well. It is an amazing plus that this product is eco-friendly. I didnt need to use a lot for an effective wash either. SIMPLY, GREAT!

11/06/2016
This reviewer received incentives from the product manufacturer.
GREATNESS OF FRESHNESS
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) Still using this product and it smells wonderful and works really well. It is an amazing plus that this product is eco-friendly. I didnt need to use a lot for an effective wash either. SIMPLY, GREAT!

11/06/2016
love the smell!
StarStarStarStarStar5/5

I'm literally trying out the Tide Purclean laundry detergent as we speak. I've done 3 loads so far with it. I usually use the Ecos brand that I can get from Costco because i really don't like all the chemical and "fake" smells in the more popular brands like Febreeze and Purex. I'm happy to see that Tide is jumping on the band wagon of fewer chemicals and more plant based detergents. I love the smell of it ( honey lavender). It cleaned my clothes and it doesn't leave them all stinky with that overpowering laundry detergent smell which my husband hates. I do wish the sample packs came with a tear open style instead of a cut open style because it was a bit of a hassle to open it since i didn't have a pair of scissors handy. I'm a dental assistant so my clothes get stained with materials and whatnot , and this detergent got them out no problem! Since I got a few sample packs I've given one to my co worker to try as well .If the price of this detergent is cheaper the Ecos brand , I'm definitely switching .

11/06/2016
This reviewer received incentives from the product manufacturer.
Just Great!
StarStarStarStarStar5/5

(This review was collected as part of a promotion.) I love this product! The honey and lavender scent is light and sweet. It left my clothes feeling soft and clean. I will definitely be buying it! The fact that the facility does not create landfill waste is really important to me as I'm always looking to find companies that truly care about the world around them. Tide has always been a favourite of mine and I'm so happy to have found this!

11/06/2016
Just Great!
StarStarStarStarStar5/5

I love this product! The honey and lavender scent is light and sweet. It left my clothes feeling soft and clean. I will definitely be buying it! The fact that the facility does not create landfill waste is really important to me as I'm always looking to find companies that truly care about the world around them. Tide has always been a favourite of mine and I'm so happy to have found this!

11/06/2016
This reviewer received incentives from the product manufacturer.
My tide purclean expierience!
StarStarStar