Tide Simply Clean and Fresh Liquid Laundry Detergent

I really enjoy this detergent. It truly smells amazing & it is easily one of my favorites.

I’m using this product for awhile! Love the way how my laundry smells - clean and fresh!

No review yet, just wanting to know if this is HE? It doesn’t say on the label! If it is HE, why isn’t on the label!

I use Tide Simply Oxi , works great, for heavier stains I use a stain remover and scrub before washing item but in general it works very well and the price , you just can’t beat that and my clothes smell fresh

This is my favorite detergent. Works great. Smells great. And is a great value. I just got a new HE washing machine and found that I can keep using this detergent which is great.

This is my favorite detergent. Works great. Smells great. And is a great value. I just got a new HE washing machine and found that I can keep using this detergent which is great.

I have tried various Tide detergents and different brands but they don't remove the Antiperspirant/body oder smell. This product really works and my clothes don't have a strong laundry detergant smell. People must read the dosage instructions and it really works and is also cost effective. I do not normally write reviews but this product deserves it as I bought it due to the fact that it was the only one available at the store and was worried after seeing the bad reviews but that was misleading so I thought I should do my part to rectify it. Thank you Tide for an awesome product and please do not discontinue or change it.

I love tide and have been using them for years but this product left my entire body covered in a very itchy rash I found it to be odd that I caught an allergic reaction to this one considering I’ve never had an allergy or an allergic reaction in my life and I’m 31 and also the fact that it’s “simply clean and free”

The new Cool Cotton scent STINKS!!!! Bring back the old scent, a sweeter lighter Cool Cotton, and you'll bring back a customer.

It's great for sensitive skin n toddler clothes. Not a fan of the smell tho but it does a decent job. I would change the smell of I could but that's the only thing I would change

My favorite by far! I could use it for my entire family! It was everything at a great price!

This smells really good but also cleans the cloths really well. My husband it's a maintenance man and sometimes it's hard to take the stain off really well but this is good.

I finally found a detergent that actually adds softness and leaves a lingering sweet scent after washing. Please bring this back if it has been discontinued!!

Cleanse as well even on the dirtiest of clothes. Cleanses all the oil and dirt out of my husband’s work clothes. Great long lasting sent. Amazing price

Love the smell of this detergent. Cleans my clothes & is very reasonably priced. Very product for the money. 

I thought the strong perfume type smell was because I was smelling it from the bottle. But my clothes came out smelling like cheap perfume that has gone bad. There is absolutely nothing clean or fresh about this scent. Please stop selling this or label it “grandmother’s old Avon scent”

I recommend this product leave the clothes smelling wonderfully fresh and last a long time

I love the fresh smelling of tide and how it gets your clothes clean It doesn't break you out it .I've used it for a long time and try the other sents of tide

My husband is a mechanic so his clothes are always greasy and grimy. I have tried so many different laundry detergents and none of them have worked good. Then I decided to give this a shot and I am so glad that I did! It not only cleans his clothes it actually makes them smell good and feeling clean, no more greasy grimy feeling anymore! I highly recommend!

I washed my daughter's laundry twice (and even added borax booster) but the armpits still smelled like bo. The second time it smelled like cheap cologne on top of bo! Ewww. I can only assume it is not getting the clothes clean. Will donate/throw this detergent away.

Has a nice scent that’s not overwhelming. It does a great job of cleaning clothes and it doesn’t irritate my skin!Tide Simply Clean & Sensitive He Liquid Laundry Detergent

This is my favorite detergent. It's cheap and it keeps my clothes smelling clean and fresh. The scent smells so good. I'd definitely recommend

I really like this Tide Simply brand. It smells great and seems to clean my clothes well. The scent lasts and stays fresh smelling for quite a while after washing. I woul recommend this product. And it is a great price.

I just recently started using this Tide and I will say that even with the low price, the quality is amazing. The scent is very strong even after the wash leaving clothes smelling very fresh. I would recommend to everyone.

I love the smell of this and have been using it for years. It is pretty affordable too for the amount of product you get. If you have sensitive skin i definitely recommend giving this a try

I have very sensitive skin, easily breakout but this laundry detergent is not heavy on perfumes at all. Love this!

I LOVE LOVE LOVE this laundry detergent! Let’s start on the smell that gives such a fresh and clean aroma. Now to mention I can tell it gets my clothes cleaned everytime. I would definitely recommend.

This Tide detergent is great! I have sensitive skin and I can use this product. Great smell and cleans well! Wish it was available in larger size

Not a lot of ingredients in this but it leaves my clothes clean and smelling great. Don't let the price fool you. Works just as great as the more expensive options.

I bought the product because I thought it was same Tide with new color scheme. No real warning it was something new and cheaper. I have to throw it away, reorder from the grocery store and REWASH an entire load because the scent was so strong it permeated the fabric of my clothes. I will stick with Tide and get the original which I would have if I had paid more attention.

This product is cheap watered down garbage. Not sure how people are giving it a good rating. I don't know what you would use this garbage to wash? Maybe unused bedding from a spare bedroom? Maybe? But never on any clothing that has been worn. I've used Tide for most of my life and thought I would give it a try with what appeared to be similar to a sales price. Absolutely awful at removing stains and the clothes do not feel clean. First time ever returning a detergent to the store, but wanted to make sure P&G understands this is garbage.

This smells amazing. It’s a really nice light scent. I’ve been using this to wash my face masks and I enjoy smelling the scent while I’m wearing my mask. It’s affordable and cleans really well. I recommend.

I don't know if they changed formulations but this used to clean my families clothes now it doesn't even make suds and leaves my clothes with a residue

Love Tide Simply, it’s the only kind I can use that does not make me break out in hives. The scent is great and the product gets my clothes clean.

You should bring this product back! The only scented sensitive skin detergent I could find. Did't irritate skin, and left clothes and linens smelling great! Can't find any alternatives!

Tide has been a laundry staple in our family way before I was born. I started using this specific one after experimenting with other brands and caused me to get eczema and other irritating skin issues. I wash my sheets and clothes with this. It has a clean scent and is as powerful as the Tide I grew up with.

I love how this leave my clothes very soft and smells super fresh takes out every dirt on my clothes! Easy to find at stores Tide Simply Clean And Fresh Liquid Daybreak Fresh Laundry Detergent

Awful and overwhelming chemical smell. This product is exactly what I didn’t need to wash my laundry in.

We all do laundry. Try Simply Fresh&Clean Daybreak Fresh Scent, and enjoy Freshness doing laundry today.

I was so excited when I found this detergent because the scent is AMAZiNG and even though it's "gentle", it cleans very well! Please don't discontinue it!

My son has severe allergies and this is the only detergent that doesn’t break him out. Can’t find it anywhere anymore and I’m almost out

This is the Best smelling tide i've ever used! I have used ever Tide product made but This one is my favorite by far! Thanks Tide!

Why in the world did y'all change the smell!? I couldn't be more livid than I am right now! That's ridiculous.

This is the ONLY scented detergent I’ve found that doesn’t give me breathing issues. Finally I have laundry that smells nice! Please never stop making this!

love the aroma, cleaning of all my stains and pen marks on t shirts and polo shirts....and affordable price!!!

The ad says no pretreating is necessary, but it doesn’t remove stains. The price is ok, the scent is ehhh, but disappointed I have to pretreat and rewash the clothes.

PLEASE BRING BACK ! I love this detergent so much it's amazing !

I just bought a bottle of Tide Simply Oxi & I just got home & realized the bottle I bought is half empty. I have never used this before, is it suppose to be like this??

This was my staple laundry detergent. Great product and incredible scent — light, not over-bearing like some can be. Adored everything about this product. Bring it back, or at least this scent!

Love it!!! Great for my kids clothing. Makes all the stuff so fresh and clean. Switched from Gain and never happier.

This is a horrible product. Your clothes will smell terrible for days, maybe weeks. Rewashing doesn't fix it. It smells like dollar store detergent and the price is just to bait you. I dumped it out.

They are half full now! They moved thin window on bottle to handle side to hide or cover up their cheapness. OXI one has less oz. for same price. Will stay away from P&G

works well but after rinsing twice ,it still smells. Too strongly perfumed

Why create an inferior Tide? Smells like a gas station bathroom. Ok when sniffed from the bottle, but clothes end up smelling disgusting. Gross.

AMAZING..I just bought it for the first time..I will buy this kind all the time..it is really great.. and the smell is not over powering like the other Tides.

You have changed the packaging of the bottles & now they won't stay on their side. An entire 138 fl oz bottle slide off my shelf, emptied on the floor & got wasted! The liquid itself has changed also.

A good detergent very affordable and design is great. Leaves clothes smelling and looking clean i recommend this product when i can. I will definitely use it for a long time.

with this product can I wash white and color together

Can I order this product directly from you?? It's the best detergent I've ever used and I love the scent of Cool Cotton. I have looked in several stores in the area where I live & I can't locate it.

this is the ONLY detergent i can use for my family
Please please keep this one as a staple item for the Simply line
i cant live without!

I've been a loyal Tide user FOR EVER, always buying Tide in the ORANGE bottle. Well last week I was price-suckered into buying Tide in a YELLOW bottle. TOTAL GARBAGE! DON'T YOU DO IT! I'm so MADD!

At first I thought maybe it was my washing machine but it wasn't. This detergent did not get my clothes clean at all. So very disappointed in this Tide product.

Should I use any bleach with this product to wash white clothes? I once used a sodium bicarbonate based bleach with Tide and clothes smelled awful. What kind of bleach you recommend?

This is the only laundry detergent for me! Please bring it back. I am still able to find it in stores but just dont know what to do when the supply runs out! I just cant find any scent that compares!

BRING THIS BACK. I DON'T WANT TO LIVE IN A WORLD WITHOUT TIDE COOL COTTON.

The scent of this detergent is so unbelievably offensive! It stinks so bad and it just keeps going and going getting more nasty as the day goes on.

Out of every brand of laundry detergent I've tried, this is by FAR the best smelling soap and you can't beat the price. I would repurchase this a million times over, please tide bring it back!! :(

Currently rationing the last bottle. Stocked up once I realized it had probably been replaced with the free and clear. Only use it for my daughters clothes, a girl who loves pastels and pretty smells.

This is the best soap - not too strong. The scent is my favorite of all laundry detergents out there. My heart is broken that it was discontinued and has very limited availability. Bring it back!!

Best scent ever, don't understand why they discontinued it .........PLEASE PLEASE BRING THIS BACK!!!!!!!!

This is the only scented detergent I have ever been able to use and I love it so much, PLEASE bring it back. Please!!!!!!!!

I needed a Tide product that would remove the smell from my son's football uniform and practice jersey. The Tide Sport was okay for my workout clothes but not his. This stuff really did the trick!

This stuff is alright if you are just average Joe who doesn’t get dirty and has an office job. I’d buy it again, but probably just for sheets and towels etc.

This detergent smells great out the bottle, but it leaves clothes smelling old and musty after it's been dried.

The freshest smell and cleans fantastic. Please continue to make this one!

I wish this product wasn’t discontinued. It was the best one. I will have to switch to a different brand because the other mess with my sensitive skin and don’t smell as good.

This has to be my mostfaborite laundry soap , I love the fact that it’s for sensitive skin and smells wonderful! Unfortunately I can’t find it anywhere anymore.

It's quite economical in terms of overall price and per use price. It leaves your clothes smelling nice. In terms of cleaning stains, especially grease stains, it doesn't work.

Great product. Would buy again !! Smells great. Works fantastic.

I loved the scent, the clean, and the stain removal. I think there’s different strokes for different folks. For me, this works. This product does what I need it to do.

The price was affordable and it was perfect for my family's needs. where on earth I can purchase it. It was affordable. It was great for my skin. I wish it wasn't this hard to find it and purchase.

I use Refreshing Breeze on occasion. I usually do 4 loads of wash every week.It gets my clothing clean and it smells fresh. I usually break out with most scented detergents but I do not with this one

I really liked this at firs but then I noticed my clothes looking shabby and piling. This detergent seems too harsh on material.

This product is perfectly named. My laundry is always clean and fresh. I love the scent and the results. Reminds me of throwback times when people hung their cloths outside and they smelled so fresh.

what wizardry are you guys using up there to get such a wonderful scent?! Refreshing Breeze literally smells like line dried clothes on a beautiful and sunny spring day! BRAVO!

Really good price and product I like because is really good

I found this on accident.... This was a great find. I really stop buying Tide since you stop making the Ocean breeze scent. LOVE IT.

I love the smell. This will be the only detergent I use. I recommend this product.

The refreshing breeze scent in this product is wonderful! It smells a little strong when washing which is ok for me but it is PERFECT when coming out of the dryer.

I have ALWAYS loved tide but this particular one is my absolute FAVORITE!!! I just wish I could find it in larger quantity. I'll never cheat on my FAVORITE tide!!! LOL!!! Thanks Tide Family

Cleans great - smells awful. Clothes are left with a musty odor.

Inexpensive and awesome all around! Love this product! I never use anything else. My clothes look great after every wash!

I love this product! I only wish the fresh cotton scent (light purple color on bottle) was still around! Why does that happen to me? lol I found a good scent and detergent I loved and poof it's gone!

The smell is terrible. I can't put my finger on what exactly it is but it's awful. Why doesn't it tell you what the ingredients are on the jug of detergent? Hmmmm…

I was always unwilling to pay a higher price for Tide, but now with Tide simply I stay on budget

I buy Tide HE for tough loads, and a value brand for less dirty loads. This product just suds too much in the machine and causes it to run forever. It also does not rinse cleanly.

Love this detergent but please bring back the Cool Cotton smell! It smelled great! The other scents are too over powering!!!

I really love the tide pods, they are so easy to use and don't make a mess if you drop them verses dropping the liquid itself. I definitely try to tide pods when money is good.

The smell is a cross between lemon jello and moth balls. AND IT NEVER LEAVES! I use my Downy...but I can't smell it because this smell overpowers it.

I am on a well, and this "Cool Cotton" scent is so refreshing and clean smelling. And, my clothes are actually clean--not just smelling good!

This is a really good product. I have used it a lot and will continue to use it.

PRODUCT LEAVES STAINS on brand new whites, yellow and athletic clothing..

love it and I have recommended this product to family and friends, I cannot find coupons,

This product is exactly perfect for my kids clothes and scent gives good smell. The clothes retains its smell for a week and stays fresh.

I love the smell that it leaves in the house and clothes. Not sure if it's just me, but this one seems to make the clothes cleaner. I'm a fan!

I cant believe how all my whites smelled, so fresh, I like a laundry soap that it works and makes everything smell fresh very happy and will continue to use

This stuff is awful, I don't care how well it cleans, the overpowering smell is enough to make you gag, and NEVER goes away. Can't get the smell off my hands, out of my clothes, even with re-washing.

My husband and I have used this and the one with oxy and we really like it!! just wish we could get coupons for it!

I used the cup and measured to the lowest mark. I cut back on subsequent loads but my clothes still come out with a soapy residue. NOT compatible with front loaders. I had to scoop out all the suds!

This Tide filled machine with suds.Figured I used too much, but used very little and had same issue. I cleaned my machine 8times now, and still every time a ton of suds come out.

I love the fresh clean smell of this tide, I can use without fabric softener. When I do add softener the smell is even more amazing.

Not sure how a detergent can smell light and fresh in the container, yet make your laundry and entire house smell like mothballs. Terrible. Beware.

Tide simple leave your clothes feeling clean and soft no need for fabric softener!! Leaving the color of the clothes vibrant as if it was never wore!! I swear by it!

Used to think I was getting a deal on cheap detergent. One day I bought a small bottle of Tide Simply, and my clothing came out really clean! I have switched to Tide and won't use anything else again!

So glad tide has come out with an affordable brand of detergent it does a really good job! A++++++

The last few bottles I have used have left a blue stain mark on my clothes. My white sweatshirt and underwear have blue stains that are not from any pen or marker....but the detergent.

I love how my clothes smell and how clean they are. Thank you Tide!!

Not only does this remove stains but it also makes your washer and clothes smell fantastic!

I'm distracted by the strong scent it leaves on my clothes. I can't complain about cleaning power but the scent should not linger like this.

New colored bottle, low introductory price? No mention of Baking Soda. Used less than recommended amount, added extra water to wash & extra rinse. Tried towels first, did not remove stains.

I luv this laundry soap leaves my clothes smelling so clean and fresh.

Got kids clothes really clean, great sales and coupons help buy it often

It cleans excellent and makes the clothes smell very good long lasting scent fresh.

I use this product frequently and I love it!! It has a nice scent and gets the clothes very clean.

This detergent smells so strong I cannot use it. Even after rinsing, the strong smell lingers on fabric.

I put less then the 1st line and I had suds covering the window of my machine.........not recommend for HE?

This product works as well as Classic Tide. My clothes are clean and they smell so good. Thank you again for rolling out this product.

Thanks for making a detergent that my skin and wallet approves of. Smells great and cleans great.

It stinks bad; a rubberized funk like a men's locker room of dirty, sweaty clothes. It makes those with real body odor smell worse.

Best Tide I have ever bought, great value and works great I have allergies to just about everything this works great for me.

This is probably the best laundry detergent I've ever bought! ! I would recommend this product to anyone looking for a good, quality detergent.

I LOVE IT!! However, I can never find any coupons for this product. The coupons I see always seem to exclude Tide Simply Clean.

Recently, I came across Tide Simply Clean and Fresh. I just had to try it and I LOVE IT! Thank you for creating a quality product at a very affordable price.

This tide product emits a strong ammonia odor both while washing and after on the clothes

It cleans clothes like all other Tide Products but the scent I Love-This is my new Tide Product.

LOVE LOVE LOVE THE NEW TIDE !!! It smells amazing, I am always getting asked wow what laundry soap do you use your clothes smell amazing . My clothes feel cleaner and fresher

Have used both scents - the daybreak is stronger but fine. Gets clothes clean and smells fresh. Simply Clean makes a ton of suds in my washer. Use carefully.

I love this Tide. It smells so amazing! I never have a issue having my husband help do laundry anymore once I started buying this scent. Now he wants to help so he can smell all the clothes lol This just like every other tide keeps my clothes clean. I don't have an issue with dirty clothes or stains. And it's more affordable than regular Tide! I hope this scent doesn't go away any time soon!!!

I bought this Tide because I found it on a deal site but was unaware this was an economy version of Tide. Then when I bought my third large bottle I realized the entire shelf was full and that no one else was buying this. My deal sense(6th?) then kicked in and I thought there might be something wrong with this version of Tide so I bought 1 bottle instead of 2(maybe stocking up is unnecessary because the price will always be low) and decided to go home and research(sometimes purchases often made before the rise of internet purchasing(2005ish) I forget to research first). So I came here and read all the reviews and comments. The positive reviews often can be negated(but useful in this case most think the smell isnt bad) but seemed to outweigh the negative(which often over accumulate due to revenge product attack dissatisfaction) that focused on the fact that this detergent smells like cheap men's deodorant(not cologne,... deodorant) and I got that note from smelling directly from the bottle but there is allot of floral top note on top it that you also get straight from the bottle. I then worried about washing but was recently forced to wash a week ago and decided might as well try the new soap. Upon removing the first load from the dryer the smell was stronger and did have the same bottle smell but I now realize later that it is heavier in bottom note. At the time it just smelled like a heavier bottle smell but not bad it does have that mans deodorant near the bottom but it has allot of floral on top of it and I don't think it smells bad(I'm a very discerning shopper and only buy the best of everything but I am also a man so stronger perfume I would find beneficial, this product is probably market targeted for someone exactly like me). Tho after using my towel for a few days I then realized as the top notes fell off(they seem to stay on unused clothes at least a week so far) to reveal the true nature of the bottom note which is not at all men's deodorant but what I have identified as PATCHOULI. So I believe the misunderstanding is that either men's deodorant(most of the negatives pointing men's deodorant were women one driven by the fact maybe her husband didnt like her smelling like young men's deodorant) is a mix of floral and patchouli or the mixed smells in this Tide make a similar scent. The base note isn't bad and original top note while not as good as the base note by itself isn't bad and really I think by the time I go to wash that my clothes stink anyway so maybe detergent should have more perfume..... Also great for workout/yard or around the house high use clothes. I'm sure cologne would easily overpower the washed clothes and throughout the day it dissipates. After reading many reviews online I find the scathing reviews even if overall positive of the product are the most useful.

Many years ago my mother used tide, then I did. Due to its rising price I stopped. Due to many variations of product I became more costly and confusing. Now with this new product I am pleased, but is it just making my clothes smell clean or is it actually cleaning. Results still being tested.

Tide's Simply Clean & Fresh "Daybreak Fresh" is my absolute favourite laundry detergent - hands down. I first bought it 3 months ago and haven't used another brand since! Always leaves a lasting FRESH smell on clothes. Lovely and unique fragrance. Have recommended it to friends and they've also bought and enjoyed this detergent. Would love to see this product distributed in more stores!!

I bought a small bottle to try, for the purpose of washing my husband's workout clothes; it made his clothes smell great! I'm very scent particular & frugal as well...this suits our needs perfectly!

I have always used Tide Original. My husband has developed skin allergies and it was suggested we switch to a detergent that did not have all the dyes, perfumes and other additives. I have not been able to find Tide Free & Clear except in the industrial size bottle in our hometown, but Tide Simply Clean was available, so I tried it. So far it seems to have worked well as far as hubby's allergies are concerned, and it has a really nice scent as well. If you don't like the scent, don't buy it; same as if you don't like the scent of a candle, you wouldn't buy it.

I have always loved the results of Tide but the price was always so high. I have a large family and cost as well as the ability to clean well is always my first priority. I can't say that any have really impressed me until now. I tried the Tide simply clean & fresh and was so happy with the cleaning results for this price. The smell really is so fresh and stains just disappeared. In W.V. coal dust is a real problem but this product just washes it all away.That is why I had to write and tell you. Thank you. I am a commited customer to Tide Simply Clean & Fresh.

I have fell in love with this new product from Tide. I have a large family and alot of laundry each week. This product really gets the job done and it is very inexpensive. I have recommended it to my co -workers and others.

Really like your new Tide "Simply Clean & Fresh"! Some of the reviews state the fragrance is too strong. It is my opinion it may have quite the impact smelling it directly from the bottle but after it's gone through the wash & rinse cycle and then the dryer...what remains is very nice and not strong at all. I am also well pleased with the cleaning results. We own and run a 70 acre cattle farm. You can imagine how dirty (and oft times smelly) our clothes can get. The new Tide does a very good job of taking care of the dirt and smell. If I have a tough stain I spray it with a stain remover or use a detergent booster. Love it, love it!

not the Tide quality and smell I associate the brand

A friend gave me this. She bought it on accident (she has and HE washer, I do not) So i tried it. I dont buy anything else now. Its more affordable, and I like the way my laundry smells.

It smells ok in bottle but not on clothes. Clothes are having to be rewashed and I will now have to waste money using more detergent, if I had receipt I would want money back

I always purchase Tide products, always have. While doing my shopping, I came across Tide Simply Clean & Fresh. We are on a pretty strict budget so being this was half of the price I normally spend, I went with this product. It claims 2x the power, so thought I would be safe. After all, it is a Tide product. I couldn't be more wrong. I used the amount for a medium load, as I just wanted to test the product first. We have front loaders, and this soap created so many suds, I had to spend even more time cleaning the washer. I am not at all pleased. I thought maybe I had put too much in, so I did a 2nd load. Still way beyond the amount of suds there should be. Product states that you can use it with "he" machines. I would beg to differ. I will definitely not be using this product anymore. It did not do the job of cleaning the clothes as well as it should have either. Guess "2x power" is right, I had to wash 2x in order to get the cleaning power. Awful. Twice the work at half the price, not to mention having to clean out my washer. Horrible. Totally unsatisfied. Please read reviews before purchasing so you don't end up with an almost full bottle that gets thrown in the trash. I live too far from the store purchased to make it worth my time to go back & return it. I would spend more than what the product costs in gas to get there & back. My experience was a loss. Two thumbs down.

I have washed my clothes twice now, trying to get the smell of this product out of them. I hope i don't have to throw an entire wash load of perfectly good clothes away!

When I first saw the 138 oz jug at a store I do not usually shop at, I thought the store had mispriced it! I usually don't buy Tide because of the price. I bought TWO that day just in case the price was wrong! LOVE it and have requested that my local store start ordering the large container!! Thanks TIDE!!!

I usually buy Tide when I can afford it. The SImply Clean & Fresh was within my "soaps" budget and I have to say I am pleasantly surprised by the scent and the cleaning power of this product. From delicates to denim and all the office clothing required...everything came out of the wash looking impressively clean. I hope this not a test product that will disappear from the grocery store shelves.

Thanks for making a good quality and budget friendly detergent. As a consumer, I feel the price of laundry detergent has gotten out of control. This detergent is perfect for my husband and I. We don't really have many stains to treat so we don't need a lot of "stain fighting" gimmicks. I found this detergent to clean better than other bargain or store brand detergents. It does not fade my clothing. The detergent is a bit smelly. I wish this line came in a fragrance free.

Tide's Clean and Natural product demonstrates you are reaching out to families that want a good value, clean and fresh laundry and you're being wiser with our environment. Thanks for innovating and being savvy with our resources!

Laundry smells great with good cleaning results! The cost will make this my "go to" brand from now on!

As a father, I always try to take care of our family the best I can and that is one of the reasons I have always used Tide. I was attracted to the Simply Clean & Fresh branding because of the economically friendly pricing. I just don't feel that I am getting the same cleaning that I do from my regular Tide. Maybe I should have known better, the largest size was priced at 1/2 of what I usually pay....Selah.....I will go back to my standard Tide.....Thanks for trying though, just step up the cleaning power.....

After using regular Tide religiously for years, I thought I would finally try Tide Simply Clean and Fresh. Well I believe they got part of the name right. I am having a terrible time getting my clothes clean. Most of the time I have to wash things twice to get it to be the same as one regular load of Tide. Its not worth the effort and will not be using the rest of it. The pricing was good, but factor in the extra time and expense and its not worth it in the long run

I've always associated the Tide brand with the best in laundry detergent and the very best at removing stains from clothing. Unfortunately this product does not live up to the Tide reputation. Honestly I'm surprised that Tide would put their name on this product. It smells nice but does not remove stains (even minor ones). Upon further inspection I noticed that it does not contain any enzymes which all "good" detergents contain because I believe they give detergent stain-removing power. I won't buy this product again. I'm going back to Wisk.

I came across the tide simply clean and fresh while shopping and seeing i wasnt happy with what detergent i was using i figured id try it considering it was tide which is what my mom always used i bought it and loved it way to go tide im able to use a lot less then what i did before and for a mom of 6 that ends up saving money in the end although i do find it suds up alot in my he machine i just cut back on the ammout used and problem solved thank you tide

Tide is the only detergent that gets my husbands work clothes smelling clean.

I picked up a small bottle of this just to try. I have a good HE front loader than I have never had issue with and only use Tide products with good results. With this product, just besides the unpleasant artificial scent, came a huge sudsing problem. While the bottle said that it was HE compatible and I did not use that much detergent, each time I used it, it created far too many suds. The last time I used it and pinpointed the issue, the entire drum was filled with suds and I did not use that much detergent. Spending my evening trying to clean my washer when I had a lot of laundry to do was not my idea of fun. While I will continue using Tide products, this specific product is extremely disappointing.

I wanted to try this product and bought 138 oz bottle. The minute I opened the bottle to pour it in Washing Machine I was struck with awful highly perfumed scent. I had to redo all the clothes of that load with regular tide. I would not recommend this product to anyone unless they don't mind its extreme scent.

Like the name says, it leaves your clothes simply clean and fresh. I love it. The price is great too. Good job Proctor & Gamble. Just keep the price low.

I love how clean Tide always gets our clothes, so when Simply Clean came out I decided to give it a try. I am thrilled how great it smells, how clean it got our clothes and how much cheaper it is than regular Tide. So far we have bought 4 of the big bottles and will continue to buy more. Highly recommend this.

I rarley use the regular tide. Too pricey. So, compared to others lower priced products this one is right up there. Great for outdoor work clothes. Cloths stay fresh during the work day, can't say that about other lower priced brands.

Very happy with the product. Finally found a detergent that leaves clothes smelling great without extra scent boosters. Got refreshing breeze and just used downy April fresh softener and clothes smell great! I like a heavy scent that last... and after trying numerous combinations this works great. If your sensitive to fragrance this would be too strong for you, but that is what I like about it. The baking soda helps with my hard water too. Please keep offering this.

[This review was collected as part of a promotion.] Bought the new Tide Simply Clean & Fresh it doesn't even come close to regular tide for cleaning actually bought two bottles and returning one it smell good but doesn't do its job NEVER BUYING AGAIN

Ok I am a guy who does his on laundry. I always use tide even when I travel abroad. Tide has always been dependable, strong, and an amazing fragrance. This new tide is ok. I was skeptical but I bought two bottles. It's just ok. Does not remind me of tide at all. I am a fan of tide with baking soda in the cream bottle. Tide should bring it back.

I feel that this product did not clean my clothes as well as the other Tide products. I noticed that some of the stains did not come off my clothes. My colors seemed to fade with this detergent. I have been using Tide for 14 years and this is the first time I was not happy with my purchase.

I like Tide, but I have used other Procter & Gamble products, like Gain, Era and Cheer. I saw this new Tide Simply Clean & Fresh Detergent while shopping in Walmart, so I decided to buy it. I purchased the small size just in case it did not work "WOW" it worked. I have since purchased two more bottles. This is some good detergent, I like both of the scents, they knock the musty smell right out of my husband work clothes. I will continue to buy it. Thanks P&G for making something that works and is affordable.

I am truly disappointed with the new tide " Refreshing Breeze". The smell alone was just to much. I was not able to due my laundry because of the smell. I have always been a tide customer and I was overjoyed to be saving a few bucks on my washing powder, but this one is not going to work for me. Please go back to the lab and work on the scent...

I am a tide kind of girl. My mother has always used tide so that is what I've grown up on. In my household I was using Tide Sport version because I loved the smell and how well it handled my childrens clothes. Now with Simply Clean and Fresh I am in love. I love the scent and how clean my clothes come. The price is a plus, but that isn't a concern for me. I just love them!! Thank you so much for creating this amazing product.

We like Tide Simply Clean and Fresh in the Daybreak Fresh scent. Did not care for the Refreshing Breeze scent. Does an excellent job of cleaning our everyday clothes, as well as my work uniforms. I really like the fragrance. Clothes smell nice without being overwhelmed. My wife has bad allergies and they can be affected by laundry detergent. She usually uses a fragrance free or hypoallergenic detergent, but this Tide is gentle enough for her. The price point is a bonus as well. Thanks Tide for making an affordable option for our laundry.

Most of the reviews here seem to focus on the price point. Tide is offering a bargain product with a premium brand name. Who doesn't want to save money. Believe the few reviews that complain about the awful smell. "Simply Clean & Fresh" smells like antiseptic -- menthol or a terrible, chemical pine smell, and it is strong and long lasting. I tried to use scented dryer sheets to get it out of my clothes. If you are tempted to save money by buying this, do yourself a favor - open it up and take a whiff before you purchase. If the overpowering industrial cleaner smell doesn't bother you, you will save money over other Tide products. I have never smelled a "refreshing breeze" like this one, and there are less noxious baking soda based laundry detergents out there.

This is a great product. I purchased it because Tide is always the most expensive brand, but this one was actually reasonable! I just love it and will never use anything else.

OK.now.To all those folks that don't like the smell of this Tide.Please stop dating guys with a cheap cologne and travel.Preferably to Europe,where clean laundry and clean house smells just like this Tide.(I used Refreshing Breeze).It is so nice to find something for a change ,that just reminds you of clean airy house and clean sheets ,that you remember from your childhood. So for all non travellers -that is what clean smells like in Europe. And by the way ,all the cheap colognes truly are just trying to make you smell clean.Duh!!!!! BRAVO Tide ! Finally clean is now in America.And my clothes and sheets are just coming out of washing machine beautiful and bright.LOVE IT ! Please keep the quality coming ! Thank You.

I purchased out of curiosity. I am so glad that I did. It got all of our clothes clean and fresh. It removed those horrible foot odor in his socks of the athletes in the house and those with some incontinence issues. No other product has removed that odor like this one. The only issue is that I am having a hard time finding it in stores.

I get that scent is a very subjective and personal thing however, I don't get the negative reviews on the scent. I will admit, I specifically bought the "Refreshing Breeze," because when I smelled the other scent in the store, it wasn't my favorite - maybe that's the scent that everyone is complaining about. The "Refreshing Breeze," on the other hand is AWESOME! I love how clean and fresh my laundry smells! I can't say how the cleaning performance compares to the more expensive versions of Tide as I never really used those due to the expense and lack of lasting fresh scent. I can say that the cleaning power is comparable to the Gain I was previously buying and has the only scent (at the current price) capable of converting me to a Tide user! If the prices are ever comparable to original Tide, I'll switch back. I am curious to know if the formula does, indeed, contain baking soda. I didn't see a response to a previous comment from "Curious" and I, too, would like to know. In the meantime, thanks for a great product at a better price!

I usually purchase Tide with Bleach alternative, but I saw this product and price and decided to give it a try. It didn't remove the dirt any where close to my other Tide product. I followed directions on the bottle. Should I have used more product? I'm going back to the store to buy my Tide with bleach alternative. It's worth the extra money to have my wash done right the first time!

If you are looking for simple, clean and fresh.. Keep looking. This detergent has an overwhelming artificial scent that is neither simple nor fresh. It smells pretty awful. I had to rewash all the closes origninally washed in this detergent because the smell on my clothes was awful. I use Tide detergent exclusively but this formulation is a big miss!

Before I tried Tide Simply Clean , I was using a mid level detergent that I thought was a decent alternative to the more expensive Tide. The brand I used is the same price as TSC so my last purchase, I decided to forgo the purchase of my regular detergent to try the new TSC . Well let me say that I am now in laundry heaven. My clothes smell fantastic and my laundry is bright! My only question is : How long before Tide realizes they can get another $3.00 per unit out of this product ?

I have never rated a product before, but the smell on this Tide is so awful, I felt I needed to add a comment against this product. I like all the other Tide scents, but this particular one is just horrible. It reminds me of cheap cologne and musk mixed together. Many times during the day, I'll get a whiff of a horrible scent and try to figure out where it's coming from... then I realize it's originating from my clothes or my towels... it is the scent of the laundry detergent still on the fabrics! I will never buy this again.

This product does not clean as well as regular Tide. You need twice the amount to do the same job. Not really a savings if you have to use twice as much. Also, the scent is not very pleasant. We'll be going back to Tide w/Febreeze. It's worth the extra $$ to get the job done right.

I've used Tide for Years, but now you have out done your self. The Bright Yellow Bottle! WOW I can Spot it first in the detergent Isle! The Fragrance is OUTSTANDING! Love the Refreshing Breeze You could just call it BREEZE! WISH you had the FABRIC SOFTENER TO MATCH! Breezy

Tide is the only detergent I will ever use. It is cheap yet it still is a great brand . It is quality detergent that I would recommond to a friend . I will defineitly keep on buying tide.

I love Tide it does the best job on all my clothes, but Tide Simply Clean & Fresh is awesome, the smell is wonderful I can't stop smelling the clothes they are so fresh. Thank You.